LITMIR.BIZ

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do you require?

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      63. Is there a Direct marketing services management charter, including stakeholder case, problem and goal statements, scope, milestones, roles and responsibilities, communication plan?

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      64. When are meeting minutes sent out? Who is on the distribution list?

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      65. In what way can you redefine the criteria of choice clients have in your category in your favor?

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      66. What baselines are required to be defined and managed?

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      67. Who is gathering information?

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      68. What gets examined?

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      69. Are approval levels defined for contracts and supplements to contracts?

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      70. How would you define the culture at your organization, how susceptible is it to Direct marketing services changes?

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      71. What is the definition of Direct marketing services excellence?

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      72. What sort of initial information to gather?

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      73. Who defines (or who defined) the rules and roles?

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      74. What are the requirements for audit information?

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      75. Has the improvement team collected the ‘voice of the customer’ (obtained feedback – qualitative and quantitative)?

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      76. Are the Direct marketing services requirements complete?

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      77. Is scope creep really all bad news?

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      78. What are the rough order estimates on cost savings/opportunities that Direct marketing services brings?

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      79. Have all basic functions of Direct marketing services been defined?

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      80. Is there a completed SIPOC representation, describing the Suppliers, Inputs, Process, Outputs, and Customers?

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      81. What is the scope of the Direct marketing services effort?

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      82. What key stakeholder process output measure(s) does Direct marketing services leverage and how?

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      83. Have specific policy objectives been defined?

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      84. What Direct marketing services requirements should be gathered?

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      85. How do you manage scope?

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      86. Does the team have regular meetings?

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      87. What was the context?

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      88. What information should you gather?

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      89. How have you defined all Direct marketing services requirements first?

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      90. Are accountability and ownership for Direct marketing services clearly defined?

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      91. Has a project plan, Gantt chart, or similar been developed/completed?

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      92. Is the work to date meeting requirements?

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      93. What defines best in class?

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      94. Has/have the customer(s) been identified?

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      95. What are the boundaries of the scope? What is in bounds and what is not? What is the start point? What is the stop point?

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      96. How is the team tracking and documenting its work?

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      97. Is there a clear Direct marketing services case definition?

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      98. How was the ‘as is’ process map developed, reviewed, verified and validated?

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      99. Is there any additional Direct marketing services definition of success?

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      100. Will a Direct marketing services production readiness review be required?

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      101. Scope of sensitive information?

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      102. Is Direct marketing services required?

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      103. Has everyone on the team, including the team leaders, been properly trained?

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      104. What is the definition of success?

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      105. Do you have a Direct marketing services success story or case study ready to tell and share?

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      106. Are resources adequate for the scope?

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      107. How do you catch Direct marketing services definition inconsistencies?

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      108. Are the Direct marketing services requirements testable?

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      109. How are consistent Direct marketing services definitions important?

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      110. What intelligence can you gather?

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      111. Is the team adequately staffed with the desired cross-functionality? If not, what additional resources are available to the team?

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      112. Is there regularly 100% attendance at the team meetings? If not, have appointed substitutes attended to preserve cross-functionality and full representation?

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      113. Who is gathering Direct marketing services information?

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      114. Does the scope remain the same?

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      115. How did the Direct marketing services manager receive input to the development of a Direct marketing services improvement plan and the estimated completion dates/times of each activity?

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      116. Are required metrics defined, what are they?

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      117. Has the direction changed at all during the course of Direct marketing services? If so, when did it change and why?

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