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(Magic Table). This is a device that creates ‘moments of happiness for people living with dementia and the people around them’. The assignment started with a clear aim to positively impact the lives of people suffering from dementia, yet the manifestation was not determined at that point.

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       For this kind of assignment, you can work with a user-centred design approach, and use methods like contextmapping and observations as well as research to gain insight into the domain of interest. These insights can be synthesised using, for example, the Persona and Journey Mapping methods. Creativity methods like brainstorming or How-Tos can then be used to develop ideas, and storytelling and experience prototyping for testing and improving concepts.

      4. Impact open, manifestation open.

       An assignment in this quadrant often aims for exploring future possibilities in a domain, for instance, healthcare or mobility. There is a need to look beyond the current and to create a future vision. A good example is the Redesigning Psychiatry project. This is a consortium of companies and institutions that wanted to improve mental healthcare, with a horizon of 2030. Redesigning Psychiatry envision a future in which mental healthcare is no longer a rigid system but a dynamic network.

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       For this kind of assignment, you can work with the Vision in Product Design approach to structure the work and explore and define a future direction in terms of impact and solution direction. Then, creativity methods like brainstorming or How-Tos can be used to develop ideas, alongside with storytelling and experience prototyping for testing and improving concepts.

      The assignment journey

      A design assignment will not stay stuck in a quadrant. As your project progresses, you move through the quadrants until you end up in quadrant one. For example, Boyan Slat started his quest with an open attitude, starting in quadrant three. As he progressed, he found out that 1000 rivers bring 80% of the plastic to the ocean. ‘Closing the tap’ - as he calls it - would heavily contribute to a more plastic free ocean. That led to the idea of the Interceptor moving his project into quadrant one. Sometimes an assignment has unclear or even conflicting aims, making it hard for you to determine where it is positioned. It is a good idea to ask questions and figure out with the relevant stakeholders what is really the aim!

      Start-ups often ‘float around’ on this canvas. They often start with an insight, an idea or a hunch of how a certain technology can be brought to the market; manifestation rather clear, impact open. Yet, they might progress and find out that their initial idea for a manifestation was not the right one, flipping between quadrants two and three. They move back and forth between exploring user value and business opportunity. Once matured, they scale-up and stay in a single quadrant for a longer period.

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      ‘Let us get used to looking at the world through the eyes of others.’

      bruno munari

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      perspectives

       19 Design for Health & Wellbeing

       21 Design for Sustainability

       23 Design for Behavioural Change

       25 Design for Emotion

       27 Design for the Majority

       29 Culture-Sensitive Design

       31 Speculative Design

       33 More-Than-Human Design

       35 Skilful Co-design

       37 Visualising Interactions

       39 Design Drawing as a Language

      Perspectives are descriptive in nature.

      That is, a perspective focuses on specific intended effects and qualities to strive for when doing design. For example, Design for Sustainability describes the intended effect of the design and explains its importance. Many perspectives are linked to an approach and/or one or more methods that help to achieve the desired effect when doing design.

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      17

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      Biosensors are wearable medical devices that are radically different from wrist trackers and smartwatches. A biosensor is a self-adhesive patch that allows patients to move around while collecting data on their movement, heart rate, respiratory rate, and temperature. These devices can lead to significant reduction in patient deterioration into preventable cardiac or respiratory arrest. This demonstrates the ability wearables have to improve patient outcomes and possibly reduce staff workload.

      Personal health data cloud & analytics

      Secure data cloud & analytics

      Health ecosystem

      HCP

      Monitoring, alerting & triggering

      Sensors, interface & data exchange

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      Design for Health

      and Well-Being

      What & Why? The healthcare context is the physical, informational, and organisational environment in which healthcare processes take place. This can be a confusing experience for people who need care. Health services and care pathways are often part of these very intricate processes, including different kinds of interactions between patients, healthcare professionals, products, and services. Such processes are often highly regulated with evidence-based protocols and ethical considerations. Multiple stakeholders are involved, ranging from patients, caregivers, and a multidisciplinary group of healthcare professionals. All these individuals have different backgrounds and different interests, making interaction and communication between them ‘multilingual’ in a way.

      The way in which care is provided has been continually changing. Due to increasing healthcare costs and the shortage of personnel, there is a need to try different approaches for maintaining sustainable and high-quality healthcare. These new challenges

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