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being featured; I also know their value, because we use them on a daily basis. But more importantly, the Delft Design Guide asks stimulating and challenging questions and offers new models and approaches for the reader to try out.

      The proposed perspectives, models, approaches, and methods in this Delft Design Guide are what instruments are to a composer; it is perfectly possible to come up with a beautiful melody using only a flute, but why not use the full spectrum of an orchestra and compose a sweeping symphony?

      Laurens van den Acker

      Executive Vice President Corporate Design Groupe Renault

      Graduated at Delft University of Technology, faculty of Industrial Design Engineering in 1990

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      Microcosm diagram of the mind designed by physician Robert Fludd, beginning 17th century;

      below an exploded view of a modular smartphone, beginning 21st century.

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      Preface

      The Delft Design Guide originated from the need for a more comprehensive overview, deeper insight, and stronger assistance in choosing and understanding the right perspective while establishing the design goal, understanding theoretical models, and selecting appropriate approaches and methods that help with the actual development of products, services, and other manifestations of a creative process. We are truly pleased to know that the book is now used in many different places around the world, both in the educational institutions and in practice. The book has also helped in shaping a common image and language that contributes to the Delft design culture that has found its way around the world through this book. Additionally, the graphic design and layout of the book helped to make it an inspiring and accessible reference work, and for this we thank Yvo Zijlstra of Antenna-Men. As a result, the Delft Design Guide is currently used in various design disciplines and at different schools around the world. Thanks to one of our Chinese alumni, the Delft Design Guide has even been published in Chinese since 2014. Since 2015, there is also a Japanese version.

      This is a completely revised Delft Design Guide. Like the first edition, published in 2013, this book once again offers a collection of perspectives, models, approaches, and methods that are used in the design education at TU Delft. The book offers a toolbox, an important asset for designers and it offers insight into the distinct Delft Design Thinking. We are proud that the Delft Design Guide is a project of co-creation and the result of a bottom-up approach, in which we created the content together with our many colleagues.

      Our field is rapidly changing; after six years, we deemed that the time was ripe for a compre- hensive review and renewal. The integration model of People, Technology, and Organisation is still central. The discipline is shifting from a focus on mostly physical products and individual users to a zoomed-out level in which products and individuals are part of a larger system. Non-physical designs, such as in services, and indirect users also play a role in that larger system. There is also more attention to the effect of design on people, the environment, and society: the raison d’être of design. Design therefore becomes increasingly complex and requires new or adapted working methods.

      The new Delft Design Guide distinguishes itself from the previous edition on several points. First, more than one-third of this book consists of new content and pages. Second, this book is organised into a clearer structure with distinctive categories (perspectives, models, approaches, and methods). Third, some topics have been removed, whereas others have been merged. Finally, all subjects are improved and enriched with the ‘mindset’ component that explains the underlying values and principles.

      We wish everyone good luck and an enjoyable learning experience with the new Delft Design Guide!

      Editors

      Annemiek van Boeijen

      Jaap Daalhuizen

      Jelle Zijlstra

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      Acknowledgments This book could not have been written without the contributions and expertise, inspiration, and skills of design researchers and design educators and the support of the faculty management team. Our special thanks go to the contributors of this book who all worked as staff members, former staff members or students in the faculty of Industrial Design Engineering in Delft. The editors hope that the book will justify their dedicated work. Cheers!

      Aadjan van der Helm, Anton Jellema, Arjen Jansen, Armaĝan Albayrak, Arnold Vermeeren, Bas Flipsen, Bert Deen, Carlos Cardoso, Chen Hao, Chèr van Slobbe, Conny Bakker, Corné Quartel, Corrie van der Lelie, Dirk Snelders, Elif Ozcan Vieira, Ellis van den Hende, Elisa Giaccardi, Elmer van Grondelle, Elvin Karana, Ena Voûte, Erik Jan Hultink, Erik Roscam Abbing, Esther Zijtregtop, Frido Smulders, Froukje Sleeswijk Visser, Gerd Kortuem, Gert Pasman, Gert Hans Berghuis, Giulia Calabretta, Ingrid de Pauw, Jan Buijs (in memoriam), Jan Schoormans, Jan Willem Hoftijzer, Jasper van Kuijk, Jeroen van Erp, Johan Molenbroek, Joost Vogtländer, Jos Kraal, Lilian Henze, Lianne Simonse, Katrina Heijne, Koos Eissen, Maaike Kleinsmann, Marc Tassoul, Marcel Crul, Marieke Sonneveld, Marielle Creusen, Marina Bos-De Vos, Mathieu Gielen, Matthijs van Dijk, Mieke van der Bijl-Brouwer, Nazli Cila, Nancy Bocken, Norbert Roozenburg, Nynke Tromp, Paul Hekkert, Peter Vink, Petra Badke-Schaub, Pieter Desmet, Pieter Jan Stappers, Pinar Cankurtaran, Remco Timmer, Remke Klapwijk, Renee Wever, Richard Goosens, Roos van der Schoor, Roy Bendor,

      Ruud Balkenende, Sicco Santema, Stefan van de Geer, Stella Boess, Sylvia Mooij, Thomasz Jaskiewicz, Valentijn Visch, Wilfred van der Vegte, Wouter Kersten, Wouter van der Hoog, Students of the master course Design Theory Methodology 2018-2019

      PEOPLE

      organisation

      technology

      delft university of technology

      faculty of Industrial Design engineering

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      Delft Design Guide

       Perspectives - Models - Approaches - Methods

       INTRODUCTION

      5 Introduction

       7 Foreword

       9 Preface

       10 Acknowledgements

       11 Table of Contents

       12 A Guide to the Delft

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