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Зарубежная деловая литература
Различные книги в жанре Зарубежная деловая литература, доступные для чтения и скачиванияАннотация
El autor se enfoca exclusivamente en el uso de Microsoft Excel 2010 como instrumento de análisis y desarrollo de soluciones de inteligencia de negocios y busca resaltar su importancia como herramienta de apoyo para el control del logro de objetivos y toma de decisiones. El libro lo guÃa paso a paso, a que desarrolle de manera autodidacta las habilidades necesarias para construir en forma eficaz y efectiva sus propios cuadros de mando. Más que un libro teórico, es una guÃa, 80% visual, orientada a ayudar a implementar soluciones prácticas aplicables a toda actividad estratégica, operativa y/o de soporte de un negocio.Este libro está dirigido a profesionales, ejecutivos, gerentes, empresarios y todos aquellos que desean ser altamente competitivos, pro-activos y productivos.No necesita de conocimientos avanzados o ser un experto en sistemas. En el libro, se construyen cuadros de mando mediante el uso de instrucciones sencillas y que puede adaptarlos a su propia necesidad. En este primer tomo el autor desarrolla una parte del gran abanico de posibilidades que Microsoft Excel 2010 ofrece y que irá complementando en los siguientes tomos próximos a publicar.
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Fracking is making an increasing impact on the world, but most people are familiar with it from an environmental standpoint. <i>Saudi America</i>goes beyond that to examine the true story of fracking's impact – on Wall Street, the economy and on geopolitics. McLean tells the neglected story of the financial gambles that are the reasons for over-optimism and inflated promises. It's a bit like the return to the Enron story: over eagerness in partaking in a boom leads to all types of problems, including ignoring reality and risks, and in the case of Aubrey McClendon, deception.
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How did Nigeria create the second largest movie industry in the world? Nollywood began in Nigeria in the 1990s and has grown into one of the most recognized cultural centers of the world, producing more movies every year than Hollywood and almost as many as Bollywood. Emily Witt travels to Nigeria to offer a vivid, rollicking tour of the industry today, from the back alleys of the marketplaces of Lagos to the glamour of a red-carpet premiere, from startups trying to digitalize what has been largely an economy based on piracy to the shooting of a historic epic in the northern city of Jos. Amid electricity cuts, fuel scarcity, and countless other obstacles, Nigerians are pursuing the very real possibility that Nollywood dramas could become a global brand, as recognizable as the Bollywood musical, the Hong Kong kung fu flick, or the Hollywood blockbuster.
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Bring Your Fresh Ideas to Market and ProfitFueled by growing consumer demand for new tastes, cleaner ingredients, health benefits, and more convenient ways to shop and eat, the business of specialty food is taking off at full speed. This step-by-step guide arms entrepreneurial foodies like yourself with an industry overview, the hottest trends, important research and statistics, and insight from practicing specialty food business owners on key growth drivers, opportunities, and how you can differentiate from other food businesses.Discover how to:Find the right avenue for your specialty food business: home-based, retail shop, production, wholesale, or distributionCreate a solid business plan, get funded, and get the essential equipmentGet the right licenses, codes, permits, insurance for your operationsGain a competitive edge using market and product researchFind a profitable location, partnerships, and in-store shelf spacePromote your business, products, and services online and offlineAttract new and loyal customers using social media platforms like Instagram, Snapchat, and PinterestManage daily operations, costs, and employeesPlus, get valuable resource lists, sample business plans, checklists, and worksheets
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Автор произведения Cheryl Kimball
Жанр Зарубежная деловая литература
Серия StartUp Series
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An introductory text that gives its reader a strong understanding of the dimensions of tourism, the industries of which it is comprised, the issues that affect its success, and the management of its impact on destination economies, environments and communities. Now in a full colour design, the new edition features a clear focus on the issues affecting 21st century tourism, providing students with extensive coverage on the effects of globalisation and global conflict; sustainability and climate change; developments in digital technology and the rise of the sharing economy. International case-studies and snapshots (mini-case studies) are used throughout and have been taken from around the globe, including the US, China, Russia, Gambia, Bhutan, Cuba, Singapore, New Zealand, Australia, Caribbean, Canada and the UK, and from companies including TUI, Airbnb and Marriot. The accompanying Online Resources include PowerPoint slides and an Instructor's Manual for lecturers and additional case studies, useful video links, and web links for students. Suitable for students new to tourism studies.
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Revised and updated every year, The Military Advantage, 2017 Edition is the most reliable benefits guide for Americans who have answered the call to serve in the military. These benefits amount to billions in scholarships, educational benefits, home loan guarantees, and military discounts. The 2017 edition includes new TRICARE regions and policy updates, new military retirement and matching 401k options, changes to military education benefits, new resources for transitioning service members and their families.
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“The Leader’s Bookshelf” identifies the «Top 50» books that can help anyone become a better leader. The works selected were based on hundreds of interviews with the most senior active and retired four-star U.S. military leaders who identified books from which they gained the special insights which helped propel them to success in the most demanding leadership challenges. Each of those fifty works – novels, memoirs, biographies, autobiographies, leadership works – are concisely summarized and the key leadership lessons extracted and presented.<p> Admiral Jim Stavridis and his co-author, R. Manning Ancell, have been surveying very senior military leaders for the past several years regarding their reading habits and favorite books. They have spoken to over 200 four-star officers, including those both currently on active duty and retired. Each of those admirals and generals was asked for a list of books that strongly influenced their leadership skills. Stavridis and Mancell then collated the data and analyzed which books were mentioned most frequently and which ones were most compelling in the leadership lessons offered the reader. The survey, while not scientific, was quite comprehensive. From it, Stavridis and Ancell built a powerful set of recommended readings. Whether individuals work their way through the entire top 50 list and read each book cover to cover, or read the summaries provided in “The Leader’s Bookshelf” to determine which appeal to them most – this book will provide a roadmap to better leadership.<p>“The Leader’s Bookshelf” highlights the value of reading for leaders in a philosophical and practical sense, provides advice on how to build an extensive library, lists other books worth reading to improve leadership skills, and analyzes how leaders use what they read to achieve their goals.<p> “The Leader’s Bookshelf” is a book for anyone who wants to improve their ability to lead – whether in their family life, their professional endeavors, or within our society and civic organizations.
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Автор произведения Adm. James Stavridis USN (Ret.)
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In 1919, Keynes participated in the negotiations of World War I's armistice. He strongly disagreed with terms of reparation imposed on Germany, arguing in this controversial book that German impoverishment would threaten all of Europe. This prophetic view of the European marketplace in the early 20th century represents a much-studied landmark of economic theory.
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Who has the floor, and how do you make a motion? What keeps a meeting from collapsing into chaos? This bible of parliamentary procedures transforms complex rules of conduct into easy-to-understand basics. Anyone participating in club or civic meetings, seminars, or teleconferences will consult this invaluable guide time and time again."Where there is no law, but every man does what is right in his own eyes, there is the least of real liberty," declared General Henry M. Robert. His 1896 book, Robert's Rules of Order, provided the remedy, with guidelines for orderly, smooth, and fairly conducted meetings. This edition of the famous rules began as a series of eighteen articles that appeared in The Christian Science Monitor. It makes parliamentary procedures easier to understand by explaining the reasons behind them, boiling them down to a few memorable fundamentals that form the basis for a sound and practical working knowledge. Topics include by-laws, the right and wrong ways to postpone action, how to amend and substitute, delegating duties, keeping on track, taking a vote, uses and duties of committees, and much more. Numerous examples and a user-friendly format make this volume ideal for clear and quick reference.
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Howard Zahniser (1906�1964), executive secretary of The Wilderness Society and editor of The Living Wilderness from 1945 to 1964, is arguably the person most responsible for drafting and promoting the Wilderness Act in 1964. The act, which created the National Wilderness Preservation System, was the culmination of Zahniser�s years of tenacious lobbying and his work with conservationists across the nation. In 1964, fifty-four wilderness areas in thirteen states were part of the system; today the number has grown to 757 areas, protecting more than a hundred million acres in forty-four states and Puerto Rico.Zahniser�s passion for wild places and his arguments for their preservation were communicated through radio addresses, magazine articles, speeches, and congressional testimony. An eloquent and often poetic writer, he seized every opportunity to make the case for the value of wilderness to people, communities, and the nation.Despite his unquestioned importance and the power of his prose, the best of Zahniser's wilderness writings have never before been gathered in a single volume. This indispensable collection makes available in one place essays and other writings that played a vital role in persuading Congress and the American people that wilderness in the United States deserved permanent protection.