ТОП просматриваемых книг сайта:
John Wiley & Sons Limited
Все книги издательства John Wiley & Sons Limited
Аннотация
Аннотация
Chemie ist überall, man muss nur danach suchen! Mithilfe einfachster Experimente zeigt der Autor, wieviel Chemie in den täglichen Einkäufen aus dem Supermarkt oder aus dem Baumarkt steckt, vom Puddingpulver bis zur Zahncreme. <br> Die vierte Auflage dieses Klassikers ist um ein Kapitel zur Chemie der Schreibwaren und Büroartikel erweitert, in dem unter anderem Klebstoffe und Farbstifte unter die chemische Lupe kommen. Ideal für alle, die gerne experimentieren und schon einmal ein Reagenzglas in der Hand gehalten haben sowie für alle, die auf anschauliche Weise Chemie vermitteln wollen.<br> <br> «… Wenn Sie schon immer einmal wissen wollten, warum Rotkohlsaft ein guter Indikator für den pH-Wert ist, wie Sie selber Kunsthonig herstellen können, wie sich echter und falscher Lachs experimentell unterscheiden lassen und was in Farbmalstiften so alles enthalten ist.»<br> (WDR 5, Leonardo – Wissenschaft und mehr)<br>
Аннотация
Urban Ecology and Global Climate Change Urban Ecology and Global Climate Change contains the latest practical and theoretical concepts of the emerging issues in urban ecological studies. The authors highlight some of the major challenges currently impeding ecological restoration goals in urbanized regions across the globe. It is sobering that the majority of sustainable development projects are being defeated by the increasing pace of two particular phenomena – namely climate change and urbanization. This book includes coverage of the major threats to biodiversity conservation and the most significant contributors to the deterioration of urban ecosystems. In addition, various case studies that reflect the anthropogenic interventions on ecological restoration are included. The book looks at evolving growth and urbanization concepts, monitoring of urbanization trends, land-use land cover (LULC) changes in urban and non-urban cities based on the use of open access data, urbanization affecting rural ecology, soil carbon emissions, urban development, human well-being and case studies of sustainable smart cities. Urban Ecology and Global Climate Change will find an appreciative audience amongst students of urban ecology and environmental policy, as well as policymakers, scientists and industrialists. The book provides an excellent introduction to the principles of smart city planning and urban sustainability with a view to maintaining ecological and conservation status of urban environments.
Аннотация
PRODUCT DEVELOPMENT An insightful development roadmap to help engineers and businesspeople successfully bring a product to market In Product Development: An Engineer’s Guide to Business Considerations, Real-World Product Testing, and Launch, accomplished project manager, engineer, and business strategist David V. Tennant delivers a comprehensive walkthrough of the full scope of product development activities, from initial business considerations to real-world product testing and launch. The book covers key product development considerations like determining the target market, working with a product development team, management challenges, funding, user identification, ergonomics, product design, testing, and launch. The distinguished author presents the material in the form of practical, hands-on tutorials with case studies featuring large corporations and small- and mid-size firms. He also includes team exercises and question-and-answer features to help early-career and aspiring engineers acquire the interdisciplinary and inter-department coordination skills they’ll require to successfully bring a new product to market. Readers will learn about the critical roles played by the engineering, marketing, and finance departments, as well as each stage of the product development process. The book also includes: Thorough introductions to product development and the role of the marketing group in product development, including corporate strategy, product and business plans, and marketing leadership Comprehensive explorations of the role of the engineering group in product development, including functional areas led by engineers and engineering leadership Practical discussions of the core team and teamwork in product development, including executives’ roles, the role of the accounting department, and the identification of key stakeholders In-depth examinations of how to move forward with product development after project approval Perfect for early- and mid-career engineers working in product-oriented companies, as well as marketers and other business professionals seeking to understand engineering best practices, Product Development is the ideal reference for use in upper-level undergraduate Product Development courses.