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Аннотация
With environmental concerns a top issue for consumers everywhere, the green market is the next big boom industry for entrepreneurs looking to make money—and make a difference. Discover 75 green startup ideas in multiple industries, including eco-tourism, small wind power, green schools, water conservation landscaping, green investment consulting and more. For each business, Croston shows you the market, product to be delivered, resources needed, major hurdles ahead, competitors and strategies for success.
Аннотация
A high-growth success story
Martyn Dawes set out to build a high-growth business with a simple idea and the will to do whatever was required to make it a success. Twelve years later he sold this business – Coffee Nation – for £23m.
Along the way, among many highs and lows, there was the thrill of seeing an idea come to life, costly failed trials and false starts, countless business plans, learning how and when to raise funding, the personal journey of surviving when success seemed so distant and securing contracts with some of the biggest retailers in the world. This is the story of how a great British business was built – from a blank sheet of paper – and how it came to be one of the nation's favourite consumer brands. It's also a guide to help any aspiring entrepreneur put their business on the path to high growth.
Through the course of an exciting narrative, Martyn shares his experiences of growing a business and his knowledge of what you should and shouldn't do. Mistakes to avoid are revealed just as honestly as the good decisions, making this is an unusually frank and valuable account for anyone looking to build their own business.
All areas from start-up to exit are covered, including:
– How to come up with an idea and know if it's any good – Researching and testing your business model – When you should not write a business plan and why not – The process of pitching to investors and raising funding – Negotiating contracts and controlling your finances – A special final chapter on how to set up a business for high-growth from the outset
Coffee Nation was based on the reliable principles of a simple idea, a compelling vision, a high-quality product and relentless enterprise. If you have the desire and vision to build your own high-growth business – or you want to read a fascinating story of how it has been done – look no further. It's time to wake up and sell the coffee.
Martyn Dawes set out to build a high-growth business with a simple idea and the will to do whatever was required to make it a success. Twelve years later he sold this business – Coffee Nation – for £23m.
Along the way, among many highs and lows, there was the thrill of seeing an idea come to life, costly failed trials and false starts, countless business plans, learning how and when to raise funding, the personal journey of surviving when success seemed so distant and securing contracts with some of the biggest retailers in the world. This is the story of how a great British business was built – from a blank sheet of paper – and how it came to be one of the nation's favourite consumer brands. It's also a guide to help any aspiring entrepreneur put their business on the path to high growth.
Through the course of an exciting narrative, Martyn shares his experiences of growing a business and his knowledge of what you should and shouldn't do. Mistakes to avoid are revealed just as honestly as the good decisions, making this is an unusually frank and valuable account for anyone looking to build their own business.
All areas from start-up to exit are covered, including:
– How to come up with an idea and know if it's any good – Researching and testing your business model – When you should not write a business plan and why not – The process of pitching to investors and raising funding – Negotiating contracts and controlling your finances – A special final chapter on how to set up a business for high-growth from the outset
Coffee Nation was based on the reliable principles of a simple idea, a compelling vision, a high-quality product and relentless enterprise. If you have the desire and vision to build your own high-growth business – or you want to read a fascinating story of how it has been done – look no further. It's time to wake up and sell the coffee.
Аннотация
By January 2012 all major economies, apart from the US, will provide financial reports using International Financial Reporting Standards (IFRS). This book sets out the key differences between IFRS and US GAAP from a practitioner's perspective, although financial analysts will also benefit from the material presented.
The financial crisis has been attributed to, among other things, a perceived lack of transparency in the financial markets. In general, transparency implies an ability to see the reported results of an entity's financial activities clearly and to use these results in making investment decisions. At question is the belief that transparency in financial reporting will lead to transparency in financial markets. Unfortunately, this link may be more subjective than most of us wish.
Ruth Ann McEwen presents an analysis of reporting issues affecting transparency under IFRS, compared with US GAAP, and suggests areas of concern for preparers and users of financial reports. Providing an invaluable guide for all accountancy professionals, the book also contains a technical analysis of major accounting issues raised by convergence, and indicates areas of interest during initial adoption of IFRS by US entities. This authoritative book provides all the essential information required for advanced practitioners and analysts at this critical juncture.
The financial crisis has been attributed to, among other things, a perceived lack of transparency in the financial markets. In general, transparency implies an ability to see the reported results of an entity's financial activities clearly and to use these results in making investment decisions. At question is the belief that transparency in financial reporting will lead to transparency in financial markets. Unfortunately, this link may be more subjective than most of us wish.
Ruth Ann McEwen presents an analysis of reporting issues affecting transparency under IFRS, compared with US GAAP, and suggests areas of concern for preparers and users of financial reports. Providing an invaluable guide for all accountancy professionals, the book also contains a technical analysis of major accounting issues raised by convergence, and indicates areas of interest during initial adoption of IFRS by US entities. This authoritative book provides all the essential information required for advanced practitioners and analysts at this critical juncture.
Аннотация
A straightforward, winning trading method
There are certain universal chart patterns that are traced out time and time again by markets – these patterns have stood the test of time and can be instantly recognised by a skilled trader. When you learn how to spot these patterns and use them to forecast market action you have the basis of a winning trading method. Tramline Trading is a complete practical guide that shows you precisely how to do this.
The Tramline Trading Method described here is a simple and complete system which combines Fibonacci levels, basic Elliott Wave Theory and John Burford's original tramline concepts. It is based on a small number of highly reliable patterns and can be put to use in any market. Every detail of how to put the method into practice is revealed, including how to spot developing patterns for high-probability, low-risk trades, where to place entry orders and stop losses, and the five best setups to look out for. Full colour chart illustrations are used throughout.
As well as describing the method in full detail, John Burford also provides day-by-day trading diaries for four-month trading campaigns in gold and the Dow. These invaluable diaries show the mind of the trader as he surveys real-time market action and provide vital insight into how the trading method is used in real trading.
If you are looking for a proven trading method that is reliable and easy to execute then Tramline Trading will put you on the right track. It is the essential new guide to a winning trading approach.
There are certain universal chart patterns that are traced out time and time again by markets – these patterns have stood the test of time and can be instantly recognised by a skilled trader. When you learn how to spot these patterns and use them to forecast market action you have the basis of a winning trading method. Tramline Trading is a complete practical guide that shows you precisely how to do this.
The Tramline Trading Method described here is a simple and complete system which combines Fibonacci levels, basic Elliott Wave Theory and John Burford's original tramline concepts. It is based on a small number of highly reliable patterns and can be put to use in any market. Every detail of how to put the method into practice is revealed, including how to spot developing patterns for high-probability, low-risk trades, where to place entry orders and stop losses, and the five best setups to look out for. Full colour chart illustrations are used throughout.
As well as describing the method in full detail, John Burford also provides day-by-day trading diaries for four-month trading campaigns in gold and the Dow. These invaluable diaries show the mind of the trader as he surveys real-time market action and provide vital insight into how the trading method is used in real trading.
If you are looking for a proven trading method that is reliable and easy to execute then Tramline Trading will put you on the right track. It is the essential new guide to a winning trading approach.
Аннотация
H. Rochester Sneath no longer exists. And if you wished to put your son's name on the waiting list for Selhurst School, near Petworth, Sussex, you might have a little difficulty. It doesn't exist either. But, as this collection of Sneath's letters, and the replies, proves, you can fool most of the people most of the time. Particularly, it seems, if the people happen to be the head masters of those most English private institutions – public schools.
In early 1948 Sneath began his brief and glorious career. Letters, like canes, mortarboards and jaundiced rugger balls, began to appear in headmasters' offices, whose occupants, with two notable exceptions, appeared to find nothing strange in Sneath's requests or his exhortations. Pompous, indignant, eccentric, pushing, toadying, or just plain dotty, the letters were answered with a seriousness which is barely credible. For he wrote of:
– infestations of rats – the possibility of 'engineering' Royal visits – how to hire a private detective – junior masters with club feet and warty noses – ghosts, cricket, statues, new buildings, 'monster' reunions
George Bernard Shaw was puzzled, Sir Giles Gilbert Scott was booked up, as was Sir Adrian Boult. Sir William Reid Dick was eager. After four or five letters the Master of Marlborough became exasperated, while the head master of St Benedict's was livid. A certain master displayed a cupidity not normally associated with men of the cloth; the new Master of Rugby was grateful for some wise advice; the head master of Stowe could not have been more helpful about sex. There was talk of Sneath succeeding the headmaster of Eton. One head master was so drawn to Sneath that he recommended Selhurst to a prospective parent, who promptly applied for a place on behalf of her son. His name was placed on 'the waiting list for the Waiting List'.
Sneath's letters comprise a gentle and unmalicious, but devastatingly accurate parody of the public school system – a collection so intelligently absurd that it defies adequate description.
In early 1948 Sneath began his brief and glorious career. Letters, like canes, mortarboards and jaundiced rugger balls, began to appear in headmasters' offices, whose occupants, with two notable exceptions, appeared to find nothing strange in Sneath's requests or his exhortations. Pompous, indignant, eccentric, pushing, toadying, or just plain dotty, the letters were answered with a seriousness which is barely credible. For he wrote of:
– infestations of rats – the possibility of 'engineering' Royal visits – how to hire a private detective – junior masters with club feet and warty noses – ghosts, cricket, statues, new buildings, 'monster' reunions
George Bernard Shaw was puzzled, Sir Giles Gilbert Scott was booked up, as was Sir Adrian Boult. Sir William Reid Dick was eager. After four or five letters the Master of Marlborough became exasperated, while the head master of St Benedict's was livid. A certain master displayed a cupidity not normally associated with men of the cloth; the new Master of Rugby was grateful for some wise advice; the head master of Stowe could not have been more helpful about sex. There was talk of Sneath succeeding the headmaster of Eton. One head master was so drawn to Sneath that he recommended Selhurst to a prospective parent, who promptly applied for a place on behalf of her son. His name was placed on 'the waiting list for the Waiting List'.
Sneath's letters comprise a gentle and unmalicious, but devastatingly accurate parody of the public school system – a collection so intelligently absurd that it defies adequate description.
Аннотация
In a financial world dominated by gigantism, the beauty of smallness hasn't had much of a look in. Yet beyond the credit boom, globalisation has been found wanting, with growth hard to find. Could it be that small firms are set to be the stock market outperformers of the future?
This book confounds the current 'big is better' consensus, with Gervais Williams' extraordinary data showing why smallness offers an effective path for investors beyond the financial crisis.
But this book is about so much more than just the case for small being beautiful. It also explains why the unique characteristics of AIM – the UK market for smaller, growing companies – will be a place of extraordinary vitality in the coming years.
This book confounds the current 'big is better' consensus, with Gervais Williams' extraordinary data showing why smallness offers an effective path for investors beyond the financial crisis.
But this book is about so much more than just the case for small being beautiful. It also explains why the unique characteristics of AIM – the UK market for smaller, growing companies – will be a place of extraordinary vitality in the coming years.
Аннотация
FINDING TOMORROW'S MARKETS FIRST
Tomorrow's booming economies are today's emerging markets. Overlooked by most investors, these markets offer serious opportunities for those prepared to move ahead of the crowd and take their investing off the beaten path.
If you're an investor unafraid of the unfamiliar and looking to carve out extraordinary opportunities in new markets, this book should be your starting point.
THE EMERGING MARKETS HANDBOOK provides investors with a highly detailed examination of 18 countries that could host the stock market stars of the future – from Chile and China to Thailand and Turkey.
At its heart is an analysis of the 18 economies' strength and potential for growth. This assessment is based on the ten crucial drivers of growth, including demographics, business conditions, capital markets and more. Following exhaustive research into the numbers behind each of these drivers, Pran Tiku is able to draw on a wealth of data from respected sources to form conclusions about the current position and future prospects of each market. He illustrates this data with explanatory charts and tables, allowing readers to trace recent trends and compare this to where the countries stand now.
Providing a groundbreaking ranking of all emerging markets, the author goes on to sort them into standouts, in-betweeners and strugglers. This means you can truly see which markets offer the most commanding opportunities, which have room for development and which currently present a poorer investment case.
Finally, the HANDBOOK concludes with a look at investment vehicles that can be used to access emerging market investments and a survey of the industries and companies that are likely to be the primary players within these 18 economies in the future.
THE EMERGING MARKETS HANDBOOK is your indispensable guide to finding the future's hottest markets. No investor can afford to be left behind.
Tomorrow's booming economies are today's emerging markets. Overlooked by most investors, these markets offer serious opportunities for those prepared to move ahead of the crowd and take their investing off the beaten path.
If you're an investor unafraid of the unfamiliar and looking to carve out extraordinary opportunities in new markets, this book should be your starting point.
THE EMERGING MARKETS HANDBOOK provides investors with a highly detailed examination of 18 countries that could host the stock market stars of the future – from Chile and China to Thailand and Turkey.
At its heart is an analysis of the 18 economies' strength and potential for growth. This assessment is based on the ten crucial drivers of growth, including demographics, business conditions, capital markets and more. Following exhaustive research into the numbers behind each of these drivers, Pran Tiku is able to draw on a wealth of data from respected sources to form conclusions about the current position and future prospects of each market. He illustrates this data with explanatory charts and tables, allowing readers to trace recent trends and compare this to where the countries stand now.
Providing a groundbreaking ranking of all emerging markets, the author goes on to sort them into standouts, in-betweeners and strugglers. This means you can truly see which markets offer the most commanding opportunities, which have room for development and which currently present a poorer investment case.
Finally, the HANDBOOK concludes with a look at investment vehicles that can be used to access emerging market investments and a survey of the industries and companies that are likely to be the primary players within these 18 economies in the future.
THE EMERGING MARKETS HANDBOOK is your indispensable guide to finding the future's hottest markets. No investor can afford to be left behind.
Аннотация
Richard Farleigh reveals the 100 secret strategies that he developed to enable him to succeed in the markets.
During his time running a trading desk, Farleigh set out to develop a repeatable methodology based on observation and reasoning, not just on one-off flukes and luck, to enable him to outperform the market on a regular basis.
The (potentially controversial) beliefs that he incorporates into his strategies include:
– Markets tend to under-react, not overreact. – Big, obvious ideas offer great opportunities. – It is safe to invest with a consensus view. – Contrarian trading is usually irrational. – It is best to enter and exit the share market at the right times instead of always staying invested. – Price trends are well known but under-utilised. – Chartists are just astrologers. – Investment and trading are increasingly similar.
Some of the techniques simply involve being better than other investors at some of the basics, including only chasing genuine opportunities, managing risks and coping with losses.
As his trading results started to attract some attention, Farleigh was frequently asked to give presentations of his ideas to other professional traders. From the feedback during these sessions he realised that others were interested in an approach to investing which was based on first principles. Finding that anecdotes were the best way to make a point, and that ideas could be summarised into numbered strategies, allowed him to show clearly how the methodology worked.
Years later, he is still using the same approach, and has found that amateurs, as well as professionals, are keen to find out how markets work and how to improve their investment performance. This book contains those secrets.
–
About the 100 Strategies
The rules are based on two broad experiences. Firstly, my involvement with investing and trading has been an endless pursuit of looking for patterns and developing my own repeatable methodologies. I have wanted to turn an art into a science. Secondly, from so many conversations with intelligent and educated people, who are curious about markets, but have been unhappy with a lack of useful reading material.
The book is intended for anyone with an interest in trading or investing, whether they are amateurs or professionals. The laws grew out of a series of popular lectures that I gave in my early career and out of the process of training new people to trade the markets.
Perhaps a unique thing about my approach in this book is that I have developed a framework which is applicable to all markets, whether they are bonds, money market, commodities, currencies, stocks, or property. The more I have learnt about these markets the more I have been convinced that it is sensible to approach them the same way. This is very useful, especially when some markets are underperforming.
This is a serious book. It is definitely not a «how to get rich quick» trick. I have presented my observations and interpretations as laws for practical purposes. It incorporates equally a lot of groundwork analysis of markets.
In finance there has been a gap between practitioners and the theoreticians. I intend to bridge that gap with a solid and, at times, theoretical explanation for my observations. Nevertheless, I have presented the material in a personal way. It is light hearted, with lots of anecdotes. I have not done endless amounts of research on each of the laws, so at times I may have erred on the detail. However it is always the concepts that are important, as these are what I am trying to get across.
During his time running a trading desk, Farleigh set out to develop a repeatable methodology based on observation and reasoning, not just on one-off flukes and luck, to enable him to outperform the market on a regular basis.
The (potentially controversial) beliefs that he incorporates into his strategies include:
– Markets tend to under-react, not overreact. – Big, obvious ideas offer great opportunities. – It is safe to invest with a consensus view. – Contrarian trading is usually irrational. – It is best to enter and exit the share market at the right times instead of always staying invested. – Price trends are well known but under-utilised. – Chartists are just astrologers. – Investment and trading are increasingly similar.
Some of the techniques simply involve being better than other investors at some of the basics, including only chasing genuine opportunities, managing risks and coping with losses.
As his trading results started to attract some attention, Farleigh was frequently asked to give presentations of his ideas to other professional traders. From the feedback during these sessions he realised that others were interested in an approach to investing which was based on first principles. Finding that anecdotes were the best way to make a point, and that ideas could be summarised into numbered strategies, allowed him to show clearly how the methodology worked.
Years later, he is still using the same approach, and has found that amateurs, as well as professionals, are keen to find out how markets work and how to improve their investment performance. This book contains those secrets.
–
About the 100 Strategies
The rules are based on two broad experiences. Firstly, my involvement with investing and trading has been an endless pursuit of looking for patterns and developing my own repeatable methodologies. I have wanted to turn an art into a science. Secondly, from so many conversations with intelligent and educated people, who are curious about markets, but have been unhappy with a lack of useful reading material.
The book is intended for anyone with an interest in trading or investing, whether they are amateurs or professionals. The laws grew out of a series of popular lectures that I gave in my early career and out of the process of training new people to trade the markets.
Perhaps a unique thing about my approach in this book is that I have developed a framework which is applicable to all markets, whether they are bonds, money market, commodities, currencies, stocks, or property. The more I have learnt about these markets the more I have been convinced that it is sensible to approach them the same way. This is very useful, especially when some markets are underperforming.
This is a serious book. It is definitely not a «how to get rich quick» trick. I have presented my observations and interpretations as laws for practical purposes. It incorporates equally a lot of groundwork analysis of markets.
In finance there has been a gap between practitioners and the theoreticians. I intend to bridge that gap with a solid and, at times, theoretical explanation for my observations. Nevertheless, I have presented the material in a personal way. It is light hearted, with lots of anecdotes. I have not done endless amounts of research on each of the laws, so at times I may have erred on the detail. However it is always the concepts that are important, as these are what I am trying to get across.
Аннотация
The classic work on Elliott Wave and market cycles returned to print
During the 1930s, R. N. Elliott undertook the painstaking procedure of attempting to classify share price movements for the preceding 80 years on Wall Street. It was during the course of this seminal work that Elliott discovered a definable basic rhythm in share price movements which he felt had forecasting value when correctly applied.
In 1938 Elliott published his findings in a series of articles with the overall title «The Wave Principle». After publication, Elliott's work drifted into obscurity, until Robert Beckman's 'Supertiming' introduced it to a new audience.
In this renowned work, Beckman sets out with three main objectives:
1. To clarify obscurities and grey areas of The Wave Principle that were present in Elliott's original writing. 2. To incorporate the work of other analysts in order to allow the Wave Principle to have a broader application. 3. To show the correct conceptual approach that should be used with the Wave Principle so that one can apply it with confidence and consistency.
If you are willing to approach the subject of stock market behaviour with an open mind, who have faith in the fundamental laws of economics and the consistency of human nature, and who would like to avoid the pitfalls that have deluded the investment community for decades, this is the book for you.
During the 1930s, R. N. Elliott undertook the painstaking procedure of attempting to classify share price movements for the preceding 80 years on Wall Street. It was during the course of this seminal work that Elliott discovered a definable basic rhythm in share price movements which he felt had forecasting value when correctly applied.
In 1938 Elliott published his findings in a series of articles with the overall title «The Wave Principle». After publication, Elliott's work drifted into obscurity, until Robert Beckman's 'Supertiming' introduced it to a new audience.
In this renowned work, Beckman sets out with three main objectives:
1. To clarify obscurities and grey areas of The Wave Principle that were present in Elliott's original writing. 2. To incorporate the work of other analysts in order to allow the Wave Principle to have a broader application. 3. To show the correct conceptual approach that should be used with the Wave Principle so that one can apply it with confidence and consistency.
If you are willing to approach the subject of stock market behaviour with an open mind, who have faith in the fundamental laws of economics and the consistency of human nature, and who would like to avoid the pitfalls that have deluded the investment community for decades, this is the book for you.
Аннотация
Every new business owner and aspiring entrepreneur will face one common challenge as they set out on their exciting journey – SALES; finding the right customers and getting them to part with their cash and buy.
Like anything in life, you can do this the hard way or the easy way. You can delay, procrastinate, and wait for the telephone to ring or for business to come through the door. It may happen, but then again it may not! Alternatively, you can take control and get proactive – get selling and get SALES.
In a cluttered, noisy marketplace, it's not necessarily about the best, newest or most exciting product in town; it's much more about connecting with the right customers, getting your message across with clarity and pizzazz and then helping people to take action with you and buy. Otherwise, stalemate, stagnation or decline – no sales, no customers, no business!
Successful Selling for Small Business will:
– help you 'get' sales; – help you develop a logical, 'can-do' approach to selling which fits your values, your business, you; – give you a sales habit or process for life, not just a quick fix; – demystify the selling process and remove any negative myths or perceptions; – help you grow your business and achieve your personal goals and ambitions.
Successful Selling for Small Businesses is a straight-talking, jargon-free book which will help you get sales easily, effectively and ethically! No tricks, no gimmicks, no con jobs!
Like anything in life, you can do this the hard way or the easy way. You can delay, procrastinate, and wait for the telephone to ring or for business to come through the door. It may happen, but then again it may not! Alternatively, you can take control and get proactive – get selling and get SALES.
In a cluttered, noisy marketplace, it's not necessarily about the best, newest or most exciting product in town; it's much more about connecting with the right customers, getting your message across with clarity and pizzazz and then helping people to take action with you and buy. Otherwise, stalemate, stagnation or decline – no sales, no customers, no business!
Successful Selling for Small Business will:
– help you 'get' sales; – help you develop a logical, 'can-do' approach to selling which fits your values, your business, you; – give you a sales habit or process for life, not just a quick fix; – demystify the selling process and remove any negative myths or perceptions; – help you grow your business and achieve your personal goals and ambitions.
Successful Selling for Small Businesses is a straight-talking, jargon-free book which will help you get sales easily, effectively and ethically! No tricks, no gimmicks, no con jobs!