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of experience to the topic of leadership, and has important insights into the process of becoming someone whose influence brings greater success, heightened communication, and larger empathy to the whole organization. Cracking the Leadership Code is a great book for those starting out on the leadership journey or managers who need a refresher in what connected, effective leadership really means.”

      —Daniel H. Pink, author of When and Drive

      “One of the most practical books on the planet when it comes to leadership and how to make a difference. Full of great examples, truths, and insights readily accessible and applicable on both an individual and organizational level. Highly recommend.”

      —Barry Z. Posner, PhD, Professor of Leadership Leavey School of Business, Santa Clara University, coauthor, The Leadership Challenge

      “Cracking the Leadership Code is a valuable and enlightened guide for anyone with the courage and passion to lead with an open mind and open heart. Alain Hunkins writes from rich personal experience with conviction and credibility.”

       —Danny Meyer, founder and CEO, Union Square Hospitality Group

      “The pace of change and the ever-present threat of disruption pose daunting challenges for business leaders. Cracking the Leadership Code offers clear, real-life advice to help navigate these tumultuous times. Seasoned CEOs and first-time managers will benefit from its practical wisdom.”

      —Frits Dirk van Paasschen, former CEO of Starwood Hotels & Resorts and The Coors Brewing Company and Amazon bestselling author of The Disruptors' Feast

      “Leaders need to continuously improve their fluency in the language of leadership. Cracking the Leadership Code is a magnificent guide to help you translate leadership ideas into action. It manages to be smart, engaging, practical, and authentic all at the same time. If you're a leader who wants to grow your effectiveness and impact, get Cracking!”

      —Marshall Goldsmith, New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won't Get You There

“Alain Hunkins is a supremely gifted communicator, and through engaging stories and effortless prose he brings to life essential lessons of leadership in Cracking the Leadership Code. Alain's framework is at once elegantly simple, but at the same time well-grounded in research and highly applicable in practice. It's also just plain fun to read—one of the most enjoyable leadership books I've read all year. I found myself eagerly turning the pages for more of Alain's wit and wisdom, and I am confident your experience will be the same. Five stars for Cracking the Leadership Code.”

      —Jim Kouzes, coauthor of The Leadership Challenge, and the Dean's Executive Fellow of Leadership, Leavey School of Business, Santa Clara University

      “How to lead well shouldn't be a mystery. Cracking the Leadership Code lives up to its title—it shares a wealth of real-world information that's valuable for leaders at all levels in any organization.”

      —Sydney Finkelstein, Professor of Leadership at the Tuck School of Business at Dartmouth College and author of the bestselling book Superbosses

      “This wonderful book shows you how to communicate, influence, and persuade others faster and more effectively than ever before. Get more things done, faster and easier than ever.”

      —Brian Tracy, chairman and CEO of Brian Tracy International, author of How the Best Leaders Lead

      “This book really does help crack the leadership code in a way that is practical, easy to understand, and easy to apply. I am a proponent of the concepts of connection, communication, and collaboration as the primary tools of leadership. You'll be a better leader for reading this book.”

      —Mark Sanborn, president, Sanborn & Associates, author of The Fred Factor and The Potential Principle

      “In an era of uncertainty and change, leadership is all the more vital and its personal mastery all the more essential. The formula for doing so can seem elusive, however, and Alain Hunkins has given us a practical roadmap. For learning to be self-consciously courageous, for taking charge even if you are not fully or formally in charge, Cracking the Leadership Code is the driver's manual.”

      —Michael Useem, Faculty Director, Wharton Leadership Center, Professor of Management at the Wharton School of the University of Pennsylvania, and co-author of Mastering Catastrophic Risk and Go Long

      “Leadership excellence starts with fully understanding the fundamentals. Cracking the Leadership Code shines a brilliant spotlight on the fundamentals of Connection, Communication, and Collaboration. Blazing with insights, inspiration, and instruction, it's a comprehensive guide on how to become a better leader.”

      —Pat Williams, Orlando Magic founder and senior vice president, author of Character Carved in Stone

“Alain Hunkins has written an excellent guide for aspirational leaders. Filled with practical advice and wonderful stories, Cracking the Leadership Code is a must-read primer that cuts to the core of the challenges most leaders face. Hunkins' emphasis on the them-versus-me side of leadership is inspiring.”

       —Allen Morrison, PhD, CEO and Director General, Thunderbird School of Global Management

      “Well written and well researched—a practical guide for leaders who want to improve on the fundamentals and be better at what they do.”

      —Bruce Tulgan, CEO of Rainmaker Thinking and bestselling author of It's Okay to Be the Boss

      “Not many leadership books make you laugh and cry and then compel you to take an honest look in the mirror. Alain Hunkins will gently but expertly help you reflect and ask yourself, “What kind of leader do I want to be?” And then, he'll tell you how to do it.”

      —Suzanne Bates, CEO of Bates Communications and author of All the Leader You Can Be

      “Cracking the Leadership Code delivers the fuel you need to propel your career forward quickly. Hunkins shares great insight and useful tools to becoming the leader you've always wanted to be.”

      —Jon Gordon, bestselling author of The Energy Bus and The Power of Positive Leadership

      “If you're a time-starved leader looking to amp up your effectiveness, put this book on your reading list. With actionable tips and practical tools, Cracking the Leadership Code delivers a roadmap for propelling your career forward.”

      —Lisa Bodell, CEO of Futurethink and bestselling author of Why Simple Wins

      “In Cracking the Leadership Code, Alain Hunkins raises the bar on what a leadership book should be. With an authentic voice gained from walking his own leadership path, Hunkins weaves together ideas from business, psychology, neuroscience, and behavioral economics in a surprisingly engaging way. You'll be inspired not just to think differently, but to act differently.”

      —Kevin Kruse, New York Times bestselling author of Employee Engagement 2.0 and founder and CEO of LEADx

“Cracking the Leadership Code is a treasure chest of leadership insight that will help you personally and professionally. Told in a refreshingly candid style, you'll benefit from Alain Hunkins' 20+ years working with thousands of leaders. The stories opened my heart and the principles apply to my daily leadership practice. I'm delighted to recommend this book.”

      —Dan Rockwell, author of Leadership Freak blog

      “What a terrific book on leadership. It is substantive and useful to anyone who wants to create capacity in others.”

       —Dr. Nido R. Qubein, president, High Point University

      “Most people want to be good leaders—but what does that actually mean? With warmth and good humor, Alain Hunkins reveals that being a great leader comes down to

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