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model, communicating clearly, managing your time, providing vision, making informed decisions. That never ends. The day you stop doing that is the day you get into trouble.”

      In doing so, you'll separate yourself from the pack. For as simple as the basics seem to be, they're not practiced consistently. These leadership fundamentals are sorely lacking in today's 21st-century organizations.

      As we've already seen, most of today's leaders are mired in mediocrity. But it's not for lack of desire or effort. There are a lot of invisible forces working to get you stuck in a rut. The forces at play are much bigger than interactions at a personal level. As the acclaimed management consultant W. Edwards Deming stated, “A bad system will beat a good person every time.”6

      These undercurrents are cultural, institutional, and societal in origin. They've been around for a long time and affect us in ways we don't even realize. It's important to know how these dynamics shape the way you see, think, and act as a leader. Understanding them enables you to step back and look at leadership through a long lens and see the big picture.

      When you have this context, the basics will be illuminated with a rationale you wouldn't have otherwise. You'll see how what you do fits into the larger whole. Then, when you apply the basics, you won't be mindlessly following a leadership checklist that someone else wrote out for you. So, before diving deep into these three fundamental principles, let's look at these influences and how we got into this mess in the first place.

      Chapter Resources

       Become a Better Leader

       I know that the key to successful leadership is influence, not authority.

       I recognize that leadership positions are privileges, not entitlements.

       I reach out and build relationships with others.

       I focus on building my emotional intelligence as much as my smarts and technical skills.

       I look for commonalities with others.

       I'm willing to look in the mirror and pay attention to what's really there.

       I work daily at practicing the fundamentals of leadership.

      Progress, far from consisting [of] change, depends on retentiveness… Those who cannot remember the past are condemned to repeat it.

      —George Santayana

      How did we get here?

      How did we get to the point that employees have such low confidence in their leaders? How is it that more than half of employees don't trust their colleagues, leaders, and companies? Why do we have such a failure of credibility? How did we wind up with such a crisis of leadership? Consider the following story:

      A young woman decides to host a holiday dinner party in her own apartment for the very first time.

      She's planning to cook her family's traditional meal: a holiday roast. The recipe has been passed down from mother to daughter for generations.

      She buys all the ingredients and looks over the recipe. She notices something a bit odd. The last step of the recipe says, “Cut the end off the roast before you put it in the oven.”

      This makes no sense to her. So, she calls up her mother.

      Her mother replies, “That's a great question. You know, I don't really know. That's the way my mom taught it to me. Why don't you ask grandma?”

      So the young woman calls her grandmother and asks the same question about the roast. Her grandma answers, “I don't know. That's the way my mom taught me. Why don't you ask her why?”

      The young woman's great-grandmother is 94 years old but still has all her faculties about her. The young woman calls her up.

      “Great-grandma, I'm making the family traditional holiday roast for the first time. The recipe says that you should cut the end off the roast before you put it in the oven. I asked my mother why you do that, and she didn't know, so I asked grandma, and she didn't know, so that's why I'm calling you. Why do you cut the end off the roast?”

      After a long pause, there's a sigh on the far end of the phone line.

       “We had a small oven.”

      I've shared this story with countless groups over the years. It always gets a huge laugh, because the absurdity is all too familiar. People know what it's like to work at organizations suffering from “small-oven thinking.” So many aspects of their workplace don't make sense, and yet, just like the mom and the grandma in the story, they keep doing things the same way. Questioning the past is too risky. It's safer to keep doing things the way they've always been done.

      Ultimately, the reason companies behave in a small-oven manner is that their leaders have a small-oven mind-set. They have a built-in immunity to change. As Lisa Bodell, CEO of Futurethink, an innovation consultancy, says, “The only thing more resistant to change than a human being is a company.”

      The nature of the workplace has radically transformed over the past 30 years. These changes didn't happen overnight. There was no blaring of trumpets or great dramatic flourishes pronouncing that a new era of work had arrived. It crept in slowly, one day at a time. And as the weeks and months and years passed, our work world has been irrevocably altered.

      Consider, for example, the number of business communication interactions the average executive takes part in. In the 1970s, it was about 1,000 a year. Today, it's more than 30,000 a year.1 This tidal wave of information has dramatically changed the skills leaders need to function effectively today.

      Maria, an executive vice president for a luxury retailer, describes it this way:

      I was hired to head up marketing for this company. But do you know what my real job title is? I'm an email-processing machine. On an average day, I get 300 emails in my inbox. I'm not talking spam or junk or company-wide CCs. Three hundred items that clamor for my attention.

      And of course I can't really give my full attention to these items because I'm booked into back-to-back meetings all day long. Most days, I get excited for 6:00 p.m. to come, because then I can get some of my actual work done. Look, if I'm really honest, in the constant hustle, things are slipping through the cracks. There's just too much to do on the to-do list. For one thing, I'm not spending enough time developing my team. Something's going to give. I'm just not sure what it is.

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