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by investments held in your child’s name is usually taxed at a lower rate than your own. But remember that by saving money in a child’s name, you’re reducing that child’s chances for financial aid. That’s why I say don’t invest in your child’s name unless you want to pay for your child’s full college costs yourself.

      You get the benefits of tax-deferred growth and professional investment management by mutual fund companies through 529 plans. You may derive some state tax perks as well by using a 529 plan. Because the money in 529 plans is earmarked for college, however, investing in these plans may have some negative consequences on college financial aid.

      Using mutual funds for college expenses

      To keep up with or stay ahead of college price increases (which are rising faster than overall inflation), you must invest for growth. At the same time, you have to keep an eye on your time horizon; kids grow up fast (see the section “Reaching Your Goals with Funds,” earlier in the chapter).

The younger your child is, the more years you have before you need to tap the money and, therefore, the greater the risk. A simple rule: Take a number between 30 (if you’re aggressive) and 50 (if you’re more conservative) and add that to your child’s age. Got that number? That’s the percentage you should put in bonds; the rest should go into stocks. Be sure to continually adjust the mix as your child gets older.

      For a list of good stock and bond funds to invest in, see Chapters 12 and 13. Pay particular attention to hybrid funds, which invest in both stocks and bonds and may already reflect your desired mix. If you want to find out more about getting your finances in order and planning for college costs, read the latest edition of my book Personal Finance For Dummies (Wiley).

      Evaluating Alternatives to Funds

      Compare picking your own stocks and bonds to fund investing.

      Understand exchange-traded funds and other fund wannabes.

      Examine high-cost hedge funds, wrap accounts, and private money managers.

      Selecting Your Own Stocks and Bonds

      IN THIS CHAPTER

      

Understanding the pros and cons of being your own investment manager

      

Exploring how to pick your own stocks and bonds

      Investing in stocks and bonds via mutual and exchange-traded funds is one of several ways to tap in to stocks and bonds. Some investors believe that they don’t need funds and that they should directly invest in stocks and bonds.

      Picking your own stocks and bonds is often much riskier, more time consuming, and more stressful than relying on funds. This chapter discusses why people choose their own stocks and bonds and what you need to do to succeed with that if you decide to go that route.

      According to numerous blogs, social media postings, books, newsletters, websites, and articles, mutual funds are not the place to be. They’re boring, conservative, and prone to mediocre returns. According to the pronouncements of these gurus, you can get rich quick by investing in individual stocks.

      Here are some common threads I’ve observed over time among stock pickers online you should sidestep and avoid:

       They rarely or never post their suggested stock trades in advance. They tell you after the fact about stocks they claim to have previously bought.

       They report their own calculated super-high returns and don’t have an outside or independent audit to substantiate their high and inflated claims.

       They delete postings that make them look bad.

      Numerous pundits say that investing in individual stocks provides Himalayan returns, as evidenced by the following examples:

       “How we beat the stock market — and how you can, too. 23.4 percent annual return.” — subtitle of The Beardstown Ladies’ Common-Sense Investment Guide

       “Forget bonds … real estate … build a portfolio entirely of stocks. Returns an annual average of 34 percent.” — Matt Seto, 17 years old, The Whiz Kid of Wall Street’s Investment Guide

       “I have been able to obtain fantastic returns on so many stock market plays: 260,000 percent annualized one-hour returns; 10,680 percent annualized in two days and so many more…. These trades are sort of like a magic trick. At first it seems ‘stupendous’ — otherworldly. But as you learn the trick, you say, ‘It’s a piece of cake.’” — Wade Cook, Stock Market Miracles

      Do the stock specialists’ claims sound too good to be true? Well, they are.

      Beware the claims of stock-picking gurus

      REGULATORS WEIGH IN REGARDING INVESTING RULE BREAKERS

      The U.S. Securities and Exchange Commission has an admittedly challenging job. As it’s Chair Gary Gensler said at the Securities Enforcement Forum, “Unfortunately, I’ve learned in my first six months here that there are all too many fraudsters, penny stock scammers, Ponzi scheme architects, and pump-and-dump cons taking advantage of investors. We have to protect the public from as many of these scams as possible. We will continue to pursue misconduct wherever we find it. That will include the hard cases, the novel cases, and, yes, the high-impact cases — whether in special purpose acquisition companies, cyber, crypto, or private funds; whether accounting fraud, insider trading, or recordkeeping violations.”

      There’s a lot of money sloshing around out there, and there are so many venues and ways in which hucksters and criminals will try to separate you from your money. Simply put, you should always be extremely careful listening to any recommendations or advice, especially when it’s coming from a source you don’t know well in terms of their expertise, conflicts of interest, and what they are implicitly or explicitly seeking to sell you.

      Consider this SEC action against a penny stock schemer on Twitter:

       The

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