Медицинский маркетинг - Маргарита Акулич

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в возрасте от 35 до 64 лет, испытывающие боль в области таза.

      Мужчины и женщины в возрасте 40—60 лет, ухаживающие за своими стареющими родителями.

      Бэби-бумеры, страдающие потерей слуха.

      Мужчины и женщины в возрасте от 30 до 64 лет со страховкой Anthem Blue Cross.

      2. Четко сформулируйте миссию своего бренда. В чем причина вашего существования и как вы приносите пользу своим клиентам, не таким образом, как ваши конкуренты?

      Примеры:

      Amazon – «Быть самой клиентоориентированной компанией на Земле, где люди могут находить и открывать для себя все, что они хотят купить в Интернете».

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «ЛитРес».

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