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p>Ken Robinson

      Out of Our Minds: The Power of Being Creative

OUT OF OUR MINDS____________The Power of Being CreativeTHIRD EDITION________SIR KEN ROBINSON, PHD

      This edition first published 2017

      © 2017 Sir Ken Robinson

      First edition published 2001, revised and updated edition published 2011 all by John Wiley & Sons, Ltd

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      ISBN 978-0-857-08741-6 (hbk) ISBN 978-0-857-08755-3 (ebk)

      ISBN 978-0-857-08744-7 (ebk)

      Cover Design: Wiley

      Cover Image: © Wiktoria Matynia / Shutterstock

For Terry, who makes everything possible

      IN PRAISE OF OUT OF OUR MINDS (1ST EDITION)

      “Out of Our Minds explains why being creative in today’s world is a vital necessity. This is a book not to be missed. Read and rejoice.”

Ken Blanchard, co-author, The One Minute Manager and The Secret

      “If ever there was a time when creativity was necessary for the survival and growth of any organization, it is now. This book, more than any other I know, provides important insights on how leaders can evoke and sustain those creative juices.”

Warren Bennis, Distinguished Professor of Business, University of Southern California; Thomas S. Murphy Distinguished Research Fellow, Harvard Business School, best-selling author, Geeks and Geezers

      “This really is a remarkable book. It does for human resources what Rachel Carson’s Silent Spring did for the environment. It makes you wonder why we insist on sustaining an education that is narrow, partial, entirely inappropriate for the 21st century and deeply destructive of human potential when human beings have so much latent creative ability to offer. A brilliant analysis.”

Wally Olins, Founder, Wolff-Olins

      “The best analysis I’ve seen of the disjunction between the kinds of intelligence that we have traditionally honored in schools and the kinds of creativity that we need today in our organizations and our society. I learned a lot.”

Howard Gardner, A. Hobbs Professor in Cognition and Education, Harvard Graduate School of Education; bestselling author, Frames of Mind

      “Books about creativity are not always creative. Ken Robinson’s is a welcome exception: a set of wide-ranging, provocative and useful reflections for anyone concerned with bringing new ideas to fruition in business, academia, or the arts.”

Mihaly Csikszentmihalyi, C.S. and D.J. Davidson, Professor of Psychology, Claremont Graduate University; Director, Quality of Life Research Center; best-selling author, FLOW

      “If you would like to start to unlock the inherent creativity that exists in every human being (including you), then start … by reading this book!”

Simon Woodroffe, Founder Yo Sushi

      “Ken Robinson’s is an original and creative mind. I can think of no better spokesperson on creativity. His views are as much directed to learning institutions as they are to industry. Out of Our Minds is a genuine challenge to complacency.”

Ruth Spellman, Chief Executive, Investors in People, UK

      “I definitely want to meet Ken Robinson. I have a great affinity with the ideas he proposes. His writing is witty, sometimes caustic, and he supports his arguments with evidence and research. Robinson points us towards a future where young people must be enabled to unleash their creativity and deal with change through a different and better education system. As someone who gains a living from management development, this is all too evident to me. Robinson makes powerful arguments for change. I recommend that you read this book, take part in the debate and become part of the paradigm.”

People Management

      “For a book called Out of Our Minds, Ken Robinson’s illuminated assault on the current state of academic education is actually a very sane read. The current obsession is not only failing businesses but also our children. Robinson is right on the money.”

Arts Professional

      Out of Our Minds has a powerful agenda – how to solve the appalling lack of skills in a world demanding ever more brainpower. This is a thoughtful book that does not dodge such cruel paradoxes of our time as the fact that standards of living get higher while the quality of life declines: a truly mind-opening analysis of why we don’t get the best out of people in a time of punishing change.”

Director Magazine

      “This is a deeply significant work in this area – I am really impressed with the historical perspectives and breadth of insights drawn from the arts, sciences, psychology and many other fields. It is an immensely powerful statement of the current educational situation and highlights very powerfully the need for transformed thinking from top to bottom.”

Creative-Management

      Out of Our Minds calls for radical changes in the way we think about intelligence, education and human resources, in order to meet the extraordinary challenges of living and working in the 21st century. This book will make compulsive reading for anyone who shares an interest in the future of creativity, education and training.”

Center for Creative Communities

      “Sometimes a writer has an uncanny knack of sharply focusing something, which up until then you had not seen in all its simplicity and brilliance. This book does that but at the next moment

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