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In this explosive memoir, a political consultant and technology whistleblower reveals the disturbing truth about the multi-billion-dollar data industry, revealing to the public how companies are getting richer using our personal information and exposing how Cambridge Analytica exploited weaknesses in privacy laws to help elect Donald Trump. When Brittany Kaiser joined Cambridge Analytica – the UK-based political consulting firm funded by conservative billionaire and Donald Trump patron Robert Mercer – she was an idealistic young professional working on her fourth degree in human rights law and international relations. A veteran of Barack Obama’s 2008 campaign, Kaiser’s goal was to utilize data for humanitarian purposes, most notably to prevent genocide and human rights abuses. But her experience inside Cambridge Analytica opened her eyes to the tremendous risks that this unregulated industry poses to privacy and democracy. Targeted is Kaiser’s eyewitness chronicle of the dramatic and disturbing story of the rise and fall of Cambridge Analytica. She reveals to the public how Facebook’s lax policies and lack of sufficient national laws allowed voters to be manipulated in both Britain and the United States, where personal data was weaponised to spread fake news and racist messaging during the Brexit vote and the 2016 election. But the damage isn’t done Kaiser warns; the 2020 election can be compromised as well if we continue to do nothing. In the aftermath of the U. S. election, as she became aware of the horrifying reality of what Cambridge Analytica had done in support of Donald Trump, Kaiser made the difficult choice to expose the truth. Risking her career, relationships, and personal safety, she told authorities about the data industry’s unethical business practices, eventually testifying before Parliament. Packed with never-before-publicly-told stories, Targeted goes inside the secretive meetings with Trump campaign personnel and details the promises Cambridge Analytica made to win. Throughout, Kaiser makes the case for regulation, arguing that legal oversight of the data industry is not only justifiable but essential to ensuring the long-term safety of our democracy.

Аннотация

Глобальные тренды всегда возникают из совокупности множества микротрендов. А те, в свою очередь, базируются на прорывных идеях. Как понять, какая идея «выстрелит», а какая – нет? Нужно отлично ориентироваться в уже существующих потребностях, прогнозировать, что будет популярно в будущем, и знать правила формирования уже существующих микротрендов. Корейская косметика и мужчины-домохозяйки, браки по интернету и «письма из Африки», популяризация ЛГБТ и снижение доверия к банкам, активность иммигрантов и биохакинг, легализация марихуаны и увлечение дронами – это малая часть примет времени последних 10 лет. Как возникают современные микротренды, какие у них перспективы, какие принципы лежат в их основе – об этом и многом другом интереснейшая книга Марка Пенна, социолога и политтехнолога, к услугам которого не единожды обращались Билл Клинтон, Тони Блэр и Билл Гейтс. Объективный и отчасти безжалостный обзор современных трендов создан при участии Мередит Файнман, основательницы и директора FinePoint Digital PR, публициста и автора статей в Harvard Business Review, Entrepreneur, Elle, Marie Claire, The Washington Post.

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This guidebook is about changing the way you think about setting goals. It is about identifying goals that are important and meaningful. Creating those kinds of goals means taking stock of your values—what you believe and how you act to carry out those beliefs—in five key areas of your life: career, self, family, community, and spirit. Once you’ve identified what’s really important you can create goals that will help you improve and carry out those values through your actions. The goals you create will be SMART: specific, measurable, attainable, realistic, and timed. Setting meaningful goals will reward you with real progress toward success in all areas of your life.

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If you are a manager or executive who is beginning a coaching engagement or who is considering a developmental plan that calls for an executive coach, you need more than a desire to improve your leadership capabilities. You also need to understand how to get the most from your work with a professional coach. This guide can help you to understand the unique nature of a coaching engagement and to assess your readiness to embark on this method of professional development. The book describes the three main elements of a coaching engagement—assessment, challenge, and support— and provides information on how you can collaborate with your coach in each of these aspects to get the maximum benefits from coaching. You will also learn how to recognize and overcome your resistance to the disruption and discomfort brought about by the behavioral changes that coaching addresses.

Аннотация

Leadership development is a planned effort that enhances the learner's capacity to lead people. Building on the success of the first edition, Linkage conducted a study of over 300 top organizations and their needs in organizational change and leadership development that identifies approaches to leadership development that have proven to be successful. The work offers practical «how-to» instructions developing leaders and engaging in leadership development. It provides current in-depth models, assessments, tools, and other instruments that can be used for immediate application within a variety of organizations.

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Gain insight into the unique risk management challenges within the Islamic banking system Risk Management for Islamic Banks: Recent Developments from Asia and the Middle East analyzes risk management strategies in Islamic banking, presented from the perspectives of different banking institutions. Using comprehensive global case studies, the book details the risks involving various banking institutions in Indonesia, Malaysia, UAE, Bahrain, Pakistan, and Saudi Arabia, pointing out the different management strategies that arise as a result of Islamic banking practices. Readers gain insight into risk management as a comprehensive system, and a process of interlinked continuous cycles that integrate into every business activity within Islamic banks. The unique processes inherent in Islamic banking bring about complex risks not experienced by traditional banks. From Shariah compliance, to equity participation contracts, to complicated sale contracts, Islamic banks face unique market risks. Risk Management for Islamic Banks covers the creation of an appropriate risk management environment, as well as a stage-based implementation strategy that includes risk identification, measurement, mitigation, monitoring, controlling, and reporting. The book begins with a discussion of the philosophy of risk management, then delves deeper into the issue with topics like: Risk management as an integrated system The history, framework, and process of risk management in Islamic banking Financing, operational, investment, and market risk Shariah compliance and associated risk The book also discusses the future potential and challenges of Islamic banking, and outlines the risk management pathway. As an examination of the wisdom, knowledge, and ideal practice of Islamic banking, Risk Management for Islamic Banks contains valuable insights for those active in the Islamic market.

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7 simple steps to help you get what you want from networkingNetworking: get it right, and it provides an opportunity for learning and expanding your business contacts. But there are so many ways to get it wrong. Maybe you’ve learnt this the hard way, or maybe you don’t know where to start. Whether you’re setting out into the world of business for the first time, planning a return visit or want to be the best in the job you’re in, this is the book for you.Follow these 7 simple steps to pick your way through the minefield that is networking. We’ll take you from creating new opportunities to maintaining valuable relationships, and show you how to survive any difficult moments along the way.

Аннотация

7 simple steps to transform your presentationsSpeaking in front of an audience can be tough. Believe it or not, working out what you want to say is often the easiest part. You may need help overcoming nerves, or practical advice on body language, using technology, or dealing with tricky questions.This book gives you practical advice on how to give well-structured and clear presentations that engage your listeners and make an impact. No more sweaty palms, just cool, calm and effective presentations.