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No B.S. Business Success In The New Economy. Dan S. Kennedy
Читать онлайн.Название No B.S. Business Success In The New Economy
Год выпуска 0
isbn 9781613080009
Автор произведения Dan S. Kennedy
Жанр Экономика
Серия No B.S.
Издательство Ingram
Changing Your Attitudes About Selling
Fully Embrace Your Role as Salesperson
The Two Most Important Sales You’ll Ever Make
How to Bridge the Confidence Chasm
CHAPTER 8 - KEY PEOPLE FOR YOUR COMPANY
Take Off Your Rose-Colored Glasses
The Worst Number in Any Business—and What to Do About It
CHAPTER 9 - WORKING WITH LAWYERS AND ACCOUNTANTS
How to Be Litigious without Buying Your Lawyer a Yacht
What to Do If You Are in a Fight
When You Must Really Use a Lawyer
Putting a Wall Around Your Castle and Alligators in the Moat
Strange Creatures, Accountants
Rear View Mirrors, Magnifying Glasses, and Binoculars
CHAPTER 10 - WHY ENTREPRENEURS AREN’T MANAGERS—AND WHAT YOU CAN DO ABOUT IT
Forget the Idea of Ownership Mentality
How Your Employees Sabotage Your Marketing
You Can Only Expect What You Inspect
Identify, Keep, Reward, and Motivate
Recent Discoveries About All Employees
Good People Can Make a Huge Difference
What Works for You Is What’s Right
CHAPTER 11 - HOW TO MANAGE YOUR CASH FLOW
The Five Keys to Multiplied Cash Flow
Two Commonly Under-Utilized Means of Boosting Sales, Profits, and Cash Flow
The Ultimate MCF Tactic: “Pre-Pay”
CHAPTER 12 - HOW TO ACHIEVE PEAK PRODUCTIVITY
Why “Do It Now” May Not Be the Best Advice
Refuse to Let Them Steal Your Time
Put a Stake Through the Heart of Every “Time Vampire” Who Comes Your Way
The Secret of Secrets of Getting Rich
CHAPTER 13 - HOW ENTREPRENEURS ATTRACT GOOD LUCK
How to Be in the Right Place at the Right Time
Luck Is a Product of Universal Law, But It Needs Some Assistance
Some Practical Advice on Attracting Good Luck
CHAPTER 14 - WHY AND HOW TO BUILD YOUR OWN MINI CONGLOMERATE
Three Strategies for BIG Income Even if Starting as a Small Business Owner
The New Mandate of The New Economy
CHAPTER 15 - USING YOUR BUSINESS AS A PATH TO FINANCIAL INDEPENDENCE
Don’t Let Your Business Own You
How to Help Your Business Mature
CHAPTER 16 - HOW TO GET A BUSINESS OUT OF TROUBLE