The Creativity Code - Marcus du Sautoy

Скачать книгу

guard against the possibility of exaggerated ideas that might arise as to the powers of the Analytical Engine. The Analytical Engine has no pretensions whatever to originate anything. It can do whatever we order it to perform.’ Ultimately, she believed, it was limited: you couldn’t get more out than you’d put in.

      This idea was a mantra of computer science for many years. It is our shield against the fear that we will set in motion something we can’t control. Some have suggested that to program a machine to be artificially intelligent, you would first have to understand human intelligence.

      What is going on inside our heads remains a mystery, but in the last few years a new way of thinking about code has emerged: a shift from a top-down attitude to programming to a bottom-up effort to get the computer to chart its own path. It turns out you don’t have to solve intelligence first. You can allow algorithms to roam the digital landscape and learn just as a child does. Today’s code created by machine learning is making surprisingly insightful moves, spotting previously undiscovered features in medical images, and investing in shrewd trades on the stock market. This generation of coders believes it can finally prove Ada Lovelace wrong: that you can get more out than you programmed in.

      Yet there is still one realm of human endeavour that we believe the machines will never be able to touch, and that is creativity. We have this extraordinary ability to imagine and innovate and to create works of art that elevate, expand and transform what it means to be human. These are the outpourings of what I call the human code.

      This is code that we believe depends on being human because it is a reflection of what it means to be human. Mozart’s requiem allows us to contemplate our own mortality. Witnessing a performance of Othello gives us the chance to navigate our emotional landscape of love and jealousy. A Rembrandt portrait seems to capture so much more than just what the sitter looks like. How can a machine ever hope to replace or even to compete with Mozart, Shakespeare or Rembrandt?

      I should declare at the outset that my field of reference is dominated by the artistic output of the West. This is the art I know, this is the music I have been brought up on, the literature that dominates my reading. It would be fascinating to know if art from other cultures might be more amenable to being captured by the output of a machine, but my suspicion is that there is a universal challenge here that transcends cultural boundaries. And so although I make some apology for my Western-focused viewpoint, I think it will provide a suitable benchmark for the creativity of our digital rivals.

      Of course, human creativity extends beyond the arts: the molecular gastronomy of the Michelin-star chef Heston Blumenthal; the football trickery of the Dutch striker Johan Cruyff; the curvaceous buildings of Zaha Hadid; the invention of the Rubik’s cube by the Hungarian Ernö Rubik. Even the creation of code to make a game like Minecraft should be regarded as part of some of the great acts of human creativity.

      More unexpectedly creativity is an important part of my own world of mathematics. One of the things that drives me to spend hours at my desk conjuring up equations and penning proofs is the allure of creating something new. My greatest moment of creativity, one that I go back to again and again, is the time I conceived of a new symmetrical object. No one knew this object was possible. But after years of hard work and a momentary flash of white-hot inspiration I wrote on my yellow notepad the blueprint for this novel shape. That sheer buzz of excitement is the allure of creativity.

      But what do we really mean by this shape-shifting term? Those who have tried to pin it down usually circle around three ideas: creativity is the drive to come up with something that is new and surprising and that has value.

      It turns out it’s easy to make something new. I can get my computer to churn out endless proposals for new symmetrical objects. It’s the surprise and value that are more difficult to produce. In the case of my symmetrical creation, I was legitimately surprised by what I’d cooked up, and so were other mathematicians. No one was expecting the strange new connection I’d discovered between this symmetrical object and the unrelated subject of number theory. The fact that this object suggested a new way of understanding an area of mathematics that is full of unsolved problems is what gave it value.

      We all get sucked into patterns of thought. We think we see how the story will evolve and then suddenly we are taken in a new direction. This element of surprise makes us take notice. It is probably why we get a rush when we encounter an act of creativity, either our own or someone else’s.

      But what gives something value? Is it simply a question of price? Does it have to be recognised by others? I might value a poem or a painting I’ve created but my conception of its value is unlikely to be shared more widely. A surprising novel with lots of plot twists could be of relatively little value. But a new and surprising approach to storytelling or architecture or music that begins to be adopted by others and that changes the way we see or experience things will generally be recognised as having value. This is what Kant refers to as ‘exemplary originality’, an original act that becomes an inspiration for others. This form of creativity has long been thought to be uniquely human.

      And yet all of these expressions of creativity are at some level the products of neuronal and chemical activity. This is the human code that millions of years of evolution has honed inside our brains. As you begin to unpick the creative outpourings of the human species you start to see that there are rules at the heart of the creative process. Could our creativity be more algorithmic and rule-based than we might want to acknowledge?

      The challenge of this book is to push the new AI to its limits to see whether it can match or even surpass the marvels of our human code. Can a machine paint, compose music or write a novel? It may not be able to compete with Mozart, Shakespeare or Picasso, but could it be as creative as our children when they write a story or paint a scene? By interacting with the art that moves us and understanding what distinguishes it from the mundane and bland, could a machine learn to be creative? Not only that, could it extend our own creativity and help us see opportunities we are missing?

      Creativity is a slippery word that can be understood in many different ways in different circumstances. I will mostly focus on the challenge of creativity in the arts, but that does not mean this is the only sort of creativity possible. My daughters are being creative when they build their castles in Lego. My son is heralded as a creative midfielder when he leads his football team to victory. We can solve everyday problems creatively, and run organisations creatively. And, as I shall illustrate, mathematics is a much more creative subject than many recognise, a creativity that actually shares much in common with the creative arts.

      The creative impulse is a key part of what distinguishes humans from other animals and yet we often let it stagnate inside us, falling into the trap of becoming slaves to our formulaic lives, to routine. Being creative requires a jolt to take us out of the smooth paths we carve out each day. That is where a machine might help: perhaps it could give us that jolt, throw up a new suggestion, stop us from simply repeating the same algorithm each day. The machines might ultimately help us, as humans, to behave less like machines.

      You may ask why a mathematician is offering to take you on this journey. The simple answer is that AI, machine learning, algorithms and code are all mathematical at heart. If you want to understand how and why the algorithms that control modern life are doing what they do, you need to understand the mathematical rules that underpin them. If you don’t, you will be pushed and pulled around by the machines.

      AI is challenging us to the core as it reveals how many of the tasks humans engage in can be done equally well, if not better, by machines. But rather than focus on a future of driverless cars and computerised medicine, this book sets out to explore whether these algorithms can compete meaningfully with the power of the human code. Can computers be creative? What does it mean to be creative? How much of our emotional response to art is a product of our brains responding to pattern and structure? These are some of the things we will explore.

      But this isn’t just an interesting intellectual challenge. Just as the artistic output of humans allows us to get some insight into the complex human code that runs our brains, we will see how the art generated by computers provides a surprisingly powerful way to understand how the code is working. One of the challenges of code emerging in this bottom-up fashion is that the coders often don’t really

Скачать книгу