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      Yet, Karen complains, when she accompanies her husband to communications functions, she might as well be a nobody. When she takes her kids to school functions, she’s just another mum. She once asked me, ‘Leil, how can I stand out from the crowd so people who don’t know me will approach me and at least assume I’m an interesting person?’ The following techniques in this section accomplish precisely that. When you use them, you will come across as a special person to everyone you meet. You will stand out as a Somebody in whatever crowd you find yourself in, even if it’s not your crowd.

       Let’s start with your smile.

      The Flooding Smile

      Big Winners know their smile is one of their most powerful weapons, so they’ve fine-tuned it for maximum impact.

      The old-fashioned instant grin carries no weight with today’s sophisticated crowd. Look at world leaders, negotiators and corporate giants. Not a smiling sycophant among them. Key Players in all walks of life are just ever so slower to smile so, when it does erupt, it has more potency and the world smiles with them.

      TECHNIQUE 1:

      The Flooding Smile

      Don’t flash an immediate smile when you greet someone, as though anyone who walked into your line of sight would be the beneficiary. Instead, look at the other person’s face for a second. Pause. Soak in their persona. Then let a big, warm, responsive smile flood over your face and overflow into your eyes. It will engulf the recipient like a warm wave. The split second delay convinces people your flooding smile is genuine and only for them.

      Sticky Eyes

      Your eyes are personal grenades that have the power to detonate people’s emotions. Big Players in the game of life know exaggerated eye contact can be extremely advantageous, especially between the sexes. In business, even when romance is not in the picture, strong eye contact packs a powerful wallop between men and women. It broadcasts a visceral message of comprehension and respect.

      TECHNIQUE 2 (FOR WOMEN):

      Sticky Eyes

      Pretend your eyes are glued to your Conversation Partner’s with sticky warm toffee. Don’t break eye contact even after he or she has finished speaking. When you must look away, do it ever so slowly, reluctantly, stretching the gooey toffee until the tiny string finally breaks.

      TECHNIQUE 3 (FOR MEN):

      Sticky Eyes

      When talking to men, you, too, can use Sticky Eyes. Just make them a little less sticky when discussing personal matters with men, lest your listener feel threatened or misinterpret your intentions. But do increase your eye-contact slightly more with men on day-to-day communications – and a lot more when talking to women.

       Now let’s look at a very important technique to make you look like a Very Important Person.

      Hang by Your Teeth

      Big

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