Мир Трансмедиа - Татьяна Лебедева

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область объединяет людей со средой, которую они воспринимают. Люди ничего не делают, им «просто красиво».

      Эстетика – это выстроенная лента по цвету, разности планов и пр. Красивые кадры и картинки, которые нравятся людям все больше.

      Эти четыре области применимы не только для соцсетей. Их также активно задействуют в продвижении фильмов, книг, сериалов – примеры популярных произведений рассмотрим в следующей главе предметно.

      Аудитория

      Каждой истории нужен кто-то, кто ее услышит, увидит, прочувствует, разовьет, поделится и увековечит.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «Литрес».

      Прочитайте эту книгу целиком, купив полную легальную версию на Литрес.

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