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Малый бизнес
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If it can get dirty, chances are people will pay to have it cleaned. Houses, carpets, upholstery, windows . . . the list goes on and on. A vast majority of dual-income families use cleaning services, creating a huge market for cleaning service startups. Updated with the latest industry and market information, including the impact of technology and new specialty niches, this new edition provides eager entrepreneurs with all the information they need to become a squeaky-clean success.The experts at Entrepreneur share everything aspiring entrepreneurs need to know to start three of the most in-demand cleaning businesses: residential maid service, commercial janitorial service, and carpet/upholstery cleaning. Included are current statistics and trend forecasts, the ins and outs of finding customers, new ideas for hiring and training employees, up-to-date legal, tax, and insurance requirements, tips on avoiding common pitfalls, and surefire tips for growing a business. Other support includes answers to frequently asked questions and access to an appendix of additional resources and checklists to guide readers through each step of the startup process.
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Assembled by a team of more than fifteen attorneys whose legal specialties apply to practically all aspects of starting, operating, and maintaining a business, this valuable resource delivers not only the necessary forms to launch a business, but everything from hiring and firing, conducting business online, to franchising—totaling more than 200 forms, all at your fingertips! Covering all the legal aspects of starting a business and applicable across many industries, this ultimate go-to resource covers: Within the Book: Business formation: Sole proprietorships Partnerships LLCs Corporations Organization Business operations Compliance Commercial leasing Equipment leasing Service agreements Tax planning Hiring and firing Employment and HR Online ventures Business contracts Estate planning Wills and trusts Collections, settlements and judgments Business ethics Buying and selling a business Franchise your business Ready for Download: Legal Starting a Business Accounting Leasing Insurance Human Resources Office Management Marketing Inventory Purchasing Sales Shipping Collection/Credit Franchises From business basics to business-specific issues, this comprehensive guide presents you with every business-relevant legal form for your first two years in business—including the ones you never knew you needed!
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Tired of reinventing everyday business documents? Now there’s an easier way. From hiring the right people to selling your products or services, 200+ ready-to-use business forms – available immediately via download – help you administer business activities accurately and consistently. Covering all aspects of business, and applicable across may industries, this ultimate go-to resource provides forms relevant to: • Human resource recruitment and management • Employee records • Employee and workplace safety • Employee termination • Sales and revenue analysis • Credit, billing and collections • Contracts and agreements • Corporate governance • Business operations • Basic accounting • Cash disbursements and purchasing • Inventory movement and valuation • Financial reports • Intellectual property • Tax credits and rebates • And more! Organized to support you through all stages of business growth from the basics to business specific issues, when you need to “Get it in writing,” don’t reinvent the wheel. Use these proven tools to get the job done right – first time, every time!
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The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions—booms or recessions, including the fast-emerging New Economy—there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy? Kennedy covers: • How to experience The Phenomenon – attract more wealth in the next 12 months than in the previous 12 years! • Wealth Inhibition—do you suffer from it? • Why Positive Thinking alone is worthless • Your #1 Entrepreneurial Responsibility • Is there a ‘dirty little secret’ behind many wealthy entrepreneurs? • The worst of all wealth-defeating habits • Are you an ‘opportunity thinker’ – or are you guilty of ‘outcome thinking’? • “ Do what you love and the money will follow” B.S. that’s hazardous to your wealth • How to Stop playing Blind Archery • 12 Ways To Increase Your ‘Personal Value’ • Why you must STOP thinking about Income! • The 90 Day Experiment that may change your life forever
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George Hedley, who turned $2,000 into a $50 million company in seven years, provides a perceptive new guide with a simple, real-world solution to running a business smoothly while allowing profits to flow in effortlessly. Get Your Business to Work! 7 Steps to Earning More, Working Less and Living the Life You Want uses tried-and-true methods to help fledgling business owners as well as seasoned ones who are just looking to increase capital and productivity. The book offers a step-by-step process to help small business owners get what they want: profits, wealth, and freedom.Hedley explains where owners go wrong at each stage while growing their companies and details steps in the book to show how to make the inner-workings of the business more predictable in order to eliminate micromanaging and allow for maximum profitability with minimum stress. Get Your Business to Work! identifies areas owners struggle in the most:• Trusting employees and forgoing micromanagement• Satisfying customers• Writing business plans and implementing systems• Marketing and sales• Pricing and achieving overhead and profit goalsMost companies never get to the next level because the owner isn’t willing to make the necessary changes to make it happen. Through sound advice, as well as interactive exercises, Get Your Business to Work! encourages readers to work toward financial stability and independence by setting clear goals and following through.
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Through this easy reading, multi-faceted book, business author Julie V. Watson offers up invaluable tips and hints for home-based, micro, and small businesses. Her suggestions will help you save time and money, use creative planning and new ideas to increase profitability, create a rewarding business environment, and increase sales through effective marketing and promotion. Drawing on her more than 20 years of experience as a home-based entrepreneur, as well as the stories of a number of other successful business owners across Canada, Watson offers up practical, priceless advice. «These are jump-start-your-brain-type offerings that get people thinking creatively about a new business, or about improving and streamlining the one they have,» says the author. «My belief is that we constantly need to trigger our brains, refresh what sets us apart, to create a business that compliments the lifestyle we want to achieve.»
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Entrepreneurs need to know how to measure the effectiveness of their operations, human resources and marketing in order to pinpoint inefficiencies and maximize profits. This book outlines all the ways to raise capital and then make it work for you! Many small business owners aren’t able to take that next big step in expanding operations. This book shows you how to raise money to finance expansion, how to analyze key factors in your financial information and develop ratios of return on investment that will indicate the direction you should take your business. Finance & Manage Your Business Growth explains, in easy-to-understand terms, how to get the money you need for your business, and how to grow your business profitably.
Raise capital for your small business
Measure risk and plan for profitability
Grow your small business profitably
Raise capital for your small business
Measure risk and plan for profitability
Grow your small business profitably
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Marketing in the New Media shows business owners and marketing professionals how to combine traditional advertising with Internet and mobile marketing to deliver an effective marketing message anytime, anywhere!
Companies today can no longer ignore elements of new media in their marketing campaigns. Combining new media is absolutely essential to “close the sale” and get the consumer to take action in a measurable way.
Many small-business owners and marketing professionals are entering into new, unfamiliar territory, and the thought of stepping out of their comfort zones and diving into the fast-moving world of new media marketing is intimidating. This book explains marketing with the new media in easy-to-understand terms.
This new second edition includes more information on social networking. The book also outlines the elements of successful website design and how to analyze web traffic reports and online customer behaviors on a deeper level, so readers can make informed decisions about how their campaigns are performing and how customers are responding.
Companies today can no longer ignore elements of new media in their marketing campaigns. Combining new media is absolutely essential to “close the sale” and get the consumer to take action in a measurable way.
Many small-business owners and marketing professionals are entering into new, unfamiliar territory, and the thought of stepping out of their comfort zones and diving into the fast-moving world of new media marketing is intimidating. This book explains marketing with the new media in easy-to-understand terms.
This new second edition includes more information on social networking. The book also outlines the elements of successful website design and how to analyze web traffic reports and online customer behaviors on a deeper level, so readers can make informed decisions about how their campaigns are performing and how customers are responding.
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Pricing a product or service can make or break a small business. It’s essential to use a good pricing strategy to ensure the products or services are appealing to customers and to ensure that the company is profitable. It’s not always as simple as “the lowest price wins.” Pricing Strategies for Small Business covers the many different pricing strategies and helps readers to determine which methods are best for their small businesses. An optimal pricing strategy will depend on more than just the business costs. Forces within a business environment such as competitors, suppliers, availability of substitute products, and customers’ disposable income all come into play. Like all books from Self-Counsel Press, this book is written in an easy-to-understand manner. It shows readers step by step how to choose the right prices for their products and services, and covers the following topics:
– Psychological pricing
– Price skimming
– Penetration pricing
– Cost plus markup
– Multiple unit pricing
– Psychological pricing
– Price skimming
– Penetration pricing
– Cost plus markup
– Multiple unit pricing
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Large companies have huge budgets for marketing their products and services online. What’s the difference between a $100,000 marketing campaign and a $1,000 campaign? Surprisingly, not much! This book teaches small-business operators how to achieve big-business marketing success on a small-business budget. Low-Budget Online Marketing for Small Business takes readers behind the scenes of successful marketing campaigns. The book shows small-business owners how to cut costs so that they can adapt the same successful marketing strategies that big companies use. For anyone looking to attract attention to their small business on the web, this book will show them how, and with only a minimal investment.