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пояснить, что показатели «Ремонтные работы» и «Сервисное обслуживание» в матрице торговых представителей появились не просто так. Ребята владеют компетенциями оказания сервисных услуг по ремонту оборудования, например, пеногенераторов или пенокомплектов.

      В матрицу торговых представителей мы включили также такие показатели, как «Компенсация сотовой связи» и «Компенсация ГСМ». Почему мы это сделали? Эти сотрудники должны понимать, что и технические средства современной коммуникации, и автомобильное топливо являются дополнительными расходами предприятия на их деятельность.

      Илл. 23. Матрица задач торгового представителя по УР

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «ЛитРес».

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