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id="n_6">

      6

      Там же.

      7

      Выступление Ари Гешера на конференции Lean Startup в Сан-Франциско, 2013 г.; youtube.com/watch?v=TurkwAhv86k.

      8

      wsj.com/articles/SB10001424053111903480904576512250915629460.

      9

      25iq.com/2017/03/10/you-have-discovered-productmarket-fit-what-about-a-moat/.

      10

      ibm.com/blogs/insights-on-business/gbs-strategy/cxos-set-sights-back-traditional-targets/.

      11

      marketrealist.com/2015/12/adoption-rates-dizzying-heights.

      12

      Слоун А. Мои годы в General Motors. – М.: Эксмо, 2017.

      13

      steveblank.com/2010/07/22/what-if-the-price-were-zero-failing-at-customer-validation.

      14

      Jack Welch and John A. Byrne, Jack: Straight from the Gut (New York: Warner Business Books, 2001), p. 330.

      15

      forbes.com/sites/miguelhelft/2015/09/21/dropboxs-houston-were-building-the-worlds-largest-platform-for-collaboration/#58f0ccd9125e; fortune.com/2016/03/07/dropbox-half-a-billion-users.

      16

      techcrunch.com/2013/11/02/welcome-to-the-unicorn-club/.

      17

      forbes.com/sites/howardhyu/2016/11/25/this-black-friday-jeff-bezos-makes-amazon-echo-sound-better-than-google-home/#11dc97a66cc4; wired.com/2014/12/jeff-bezos-ignition-conference/; fastcompany.com/3040383/following-fire-phone-flop-big-changes-at-amazons-lab126.

      18

      bloomberg.com/features/2016-amazon-echo.

      19

      fastcompany.com/3039887/under-fire.

      20

      В оригинале названия книг соответственно звучат как The Startup Way и The Toyota Way. – Прим. ред.

      21

      Лайкер Дж. Дао Toyota: 14 принципов менеджмента ведущей компании мира. – М.: Альпина Паблишер, 2018.

      22

      sec.gov/Archives/edgar/data/1018724/000119312505070440/dex991.htm.

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