Скачать книгу

159

      151  160

      152  161

      153 162

      154  163

      155  164

      156  165

      157  166

      158  167

      159 168

      160 169

      161  171

      162  173

      163  174

      164 175

      165  176

      166  177

      167 178

      168  179

      169  180

      170  181

      171  182

      172  183

      173  184

      174  185

      175  187

      176  188

      177  189

      178  190

      179  191

      180  193

      181  195

      182  196

      183  197

      184  198

      185  199

      186  201

      187  202

      188  203

      189  204

      190  205

      191  207

      192  208

      193  209

      194  210

      195  211

      196  213

      197 214

      198 215

      199  217

      200 218

      201  219

      202  220

      203  221

      204  223

      205 224

      206 225

      207 226

      208 227

      209 228

      210 229

      211 230

      212  231

      “How to Win Client Business When You Don’t Know Where to Start skillfully captures the fundamental and critical insights about how to really ‘sell’ professional services. Doug Fletcher synthesizes years of valuable experience into a pragmatic dialogue that is pure gold for any professional working to develop clients and business. Whether you have never sold a dollar, or you have years of client development experience, you will find these invaluable lessons instructive, refreshing and inspiring.”

      —Walt Shill, Global Commercial Officer, ERM

      “If you are highly skilled at doing client work—but are puzzled by how to ‘get’ the client work, Doug's wonderful book demystifies the process for us. This book contains proven techniques that will make you more credible, trusted and in demand. Read this today, apply the lessons and watch your practice grow.”

      —David T. Richardson, President & CEO, Cognision

      “A rare and terrific resource for lawyers, consultants, and other providers of professional services, who are often intimidated at the concept of selling their time and expertise. Winning client business is different from selling widgets. Doug provides real world examples and pragmatic, doable strategies that even the most sales-adverse among us can use to build a successful business.”

      —Judy Selby, Partner, Hinshaw & Culbertson LLP

      WHEN YOU DON’T KNOWWHERE TO START

      A Rainmaking Guide for Consulting and Professional Services

       DOUG FLETCHER

      Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

      Published simultaneously in Canada.

      No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the Web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions.

      Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a specialist where appropriate. Further, readers should be aware that websites listed in this work may have changed or disappeared between when this work was written and

Скачать книгу