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Bestselling author Marsha Collier presents readers with an all-new guide that goes beyond all previous eBay business books, offering one-stop guidance on eBay techniques as well as entrepreneurial fundamentals. She provides in-depth coverage on the most critical eBay topics, including merchandise sourcing, marketing, advertising, and customer service. The minibooks that make up the guide cover eBay registration, navigation, and buying; getting ready to sell; digital photography and scanning for sales pages; eBay selling and marketing; getting legal and licensed; using auction management software; setting up an office (PCs, Internet, networking, and shipping); and PayPal. * Marsha Collier's eBay books have sold hundreds of thousands of copies and her Starting an eBay Business For Dummies is currently the bestselling eBay reference on the market * This one-stop reference examines not only eBay techniques and issues, but also the basic business strategies that people need to run any successful venture

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Make your online customers happy—and create new ones—with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers «happy birthday.» They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line Attract new customers through your online presence Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.

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Capture customers and sales with social media commerce Social media commerce is a booming industry. By using social networks in the context of e-commerce transactions, brands large and small are making their products more available and more convenient for customers. This one-of-a-kind guide introduces you to social media commerce and explains how you can use social media to provide better customer service, collect payments online, and build your customer base. Online marketing expert Marsha Collier helps you determine where you have the best opportunity to reach your market, which sites you should integrate with, and much more. Your customers are communicating with each other via social media; making purchasing opportunities available on social media sites adds convenience for your customer and opens up new sales opportunities This step-by-step guide explains social media commerce and shows what you can accomplish Helps you determine the sites where your business should have a presence Demonstrates how customers can help promote your brand as they recommend products and services to others on their social networks Author Marsha Collier is the undisputed expert on eBay and a recognized authority on social media marketing Social Media Commerce For Dummies helps you offer your customers better service while giving them the opportunity to share information about your product with their social media contacts.

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Sell with confidence and share the secrets of the eBay elite Whether you want to turn clutter into cash, create a steady revenue stream or give up your job and start an eBay business, Making Money on eBay For Dummies, Australian Edition, is for you. This handy guide offers tips on everything from registering with eBay, sourcing items to sell and working out your fees, to automating your business and marketing to new and existing buyers. Source your items – discover goods close to home or through online wholesalers Create a killer listing – perfect your item titles and descriptions, and understand the importance of great images Set up an eBay Store – select your payment structure, design your store and market to your customers Choose the right shipping and packing options – compare carriers and ensure your packages arrive in one piece Deal with auction problems – end an auction early, negotiate feedback withdrawal and apply for a fee credit Take advantage of automation tools – manage repetitive parts of your business Join the eBay community – understand the role played by the Security Centre and seek advice from experienced users Open the book and find: Tips for choosing a User ID and password Advice on using the functions and reports available through your My eBay Pages Guidelines for what you can – and can't – sell How to block problem bidders Strategies to increase traffic to your listings Details of products, tools and services to help ease your way

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Clear the clutter and make some cash! Selling items on eBay.com.au is the perfect way to declutter your home and make some money in the process. But getting the best price for your items isn’t always a cinch. This book provides plenty of tips and tricks for improving your listings, using the most suitable (and cost-effective) shipping methods, setting up an eBay store, using pictures to increase your profits, and finding more goods to sell.

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The gold standard for eBay users who want to get serious about selling Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need to know, from how to tap the explosive power of social media for promoting your business to the very latest on eBay?s fees and payment structure, how to maintain your own customer service center, ways to build an audience, and much more. Shows you how to lay the foundation for a business by setting up a store and reviews legal requirements and restrictions Helps you price and source your merchandise Explores how to attract an audience using social media through your own site Gives you a quick MBA in budgeting, money transactions, customer service, shipping, and more Offers insight on other sellers who have been successful on eBay and what you can learn from them Kick-start your eBay business and get profitable with this must-have guide from eBay superstar Marsha Collier.

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A fully updated edition of a UK bestseller, eBay.co.uk For Dummies, 2nd Edition is the most current and comprehensive guide available. Packed with expert advice on buying and selling successfully and safely this book explains every aspect of using the site in simple steps – it’s the easiest way to get started and make some serious money in the world’s biggest marketplace. Second edition new content includes: Making serious money on eBay.co.uk Fair trade goods Feedback 2.0 Advanced searching Latest security information – including infringing items, increased buyer protection, dealing with counterfeit goods and ticket touts Express selling, including discount sales for shop owners Updated Pay Pal information Using Skype Blogging and MyWorld

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Everything you need to know to start and run a successful eBay business eBay now has 100 million active users and just keeps growing. And they have turned to For Dummies books and bestselling eBay author Marsha Collier to help guide them through buying and selling on eBay for over a decade. This nine-books-in-one guide has now been updated to cover all the newest eBay seller tools, new techniques to drive sales, new ways to enhance an eBay business using social media, and more. Marsha Collier covers the basics, essential tools, professional selling tips, where to find merchandise, how to showcase and promote your stuff, storage and shipping, advice for Power Sellers, and legal/office issues. A complete update of the bestselling eBay business guide Covers getting the necessary eBay selling tools, how to do product research and set up payment systems, and tips on setting prices, creating good listings, and organizing sales Helps you find things to sell at prices that will make a profit, create listings that get attention, take great merchandise photos, and promote your items on social media sites Offers advice on providing customer service, safely storing and shipping your merchandise, and handling necessary bookkeeping and tax chores Includes how to analyze data and establish the needed resources to become a Power Seller eBay Business All-in-One For Dummies, 3rd Edition is the soup-to-nuts guide for running a successful eBay business.

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Whether you’re new to eBay or an existing business looking to expand online, this bumper book covers all the essentials in one up-to-date and definitive guide. Written by a team of eBay experts this readable guide is packed with advice on setting up your shop front, choosing the right things to sell, presenting and promoting your items, delivering to customers, managing your finances and handling the legal stuff. Combining 9 books in 1 eBay.co.uk Business All-in-One For Dummies is your key to a booming eBay Business This book will be adapted and fully updates to include essential UK information and up-to-date information on the eBay UK website, information will include: Up-to date eBay.co.uk site specific information and any recent changes eBay.co.uk policies and business strategies Setting up a business in the UK Small Business laws and legislation UK case studies UK payment methods UK taxation on goods European & UK shipping, delivery and packing methods UK data protection acts, laws and legislation UK websites UK geographic information

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Go from eBay beginner to eBay pro in no time! Whether you aim to browse, buy, sell, or open up your own eBay shop, this third edition of Britain's bestselling guide to eBay gets you up and running with everything you need to know. Fully updated and packed with new information on eBay apps, creating and running an eBay business, becoming a PowerSeller and much more, it covers every aspect of eBay.co.uk, from security issues and avoiding scams to making serious cash in your spare time or as a full-time eBay merchant. Get acquainted – from registering and setting up a homepage to organising eBay sales and communicating using the 'My eBay' page, you'll quickly feel right at home on eBay Bid and buy with confidence – discover how to search for and evaluate items, make bids and win auctions, or use the 'Buy It Now' option Sell like a pro – get the lowdown on how to choose and post items for sale, set prices and conduct auctions for maximum profits, as well as how to ship stuff and collect payments Keep the taxman happy – how to keep track of your earnings and comply with all the relevant tax rules and regulations, including the VAT Give your auctions pizzazz – get expert tips on how to spice up your auctions with pictures and graphics as well as links to other websites Stay safe and secure – learn everything you need to know about avoiding fraudsters, scammers and hackers and safeguarding your privacy and your identity Open the book and find: How to register and buy and sell on eBay Advice on bidding and winning eBay auctions Expert tips on choosing items to sell and picking the ideal auction time How to set up sale listings and monitor your transactions Tips for marketing your stuff on eBay The lowdown on avoiding cons and protecting your privacy Guidance on setting up an eBay business account How to open your own eBay shop Learn to: Make serious money selling your wares Bid, win and buy the easy way Build and expand your eBay business Stay safe on eBay.co.uk

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