Аннотация

Our world is so complex and varied, yet there are still certain patterns of human behavior. Love and hate, selflessness and envy, friendship and betrayal are but small grains of heritage that someone once spilt on the ground and forgot to pick up. Small they may be but how many mysteries and intricacies they create in our destinies… Through his creative work and take on entrepreneurship, the author tries to find the ‘philosopher’s stone’ that many people dream of.

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Alexander Suvorov, Russian military general, is known to have spoken seven languages, including Turkish and Finnish. He was an expert in military history, a brilliant mathematician, and never lost a single battle. The wisdom of this distinguished strategist and tactician of military art finds practical applications in any business. Suvorov's strategy is the key to success. Some of the famous general’s ideas will be considered in this book through the prism of the business environment. Content PART ONE 1. Act outside the box! 2. Smart calculation paves way to victory 3. Lessons from the drawings 4. The three laws of tactics 5. Amid a protracted war… PART TWO 1. Covenants in drawings 2. The power and its grace: symbols and styles 3. «Fall of evil» 4. Defying yourself 5. Superiors and subordinates 6. The ultimate recruiter's guide 7. The importance of being wise About the Author

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A crisis can ruin a business of any size. There is a threat of losing everything. This book offers 121 practical tips from a business owner who has overcome three crises. How to survive on your own and save your business. What to do when everyone around you is going crazy. How to find a way to earn in a crisis and go for it. How to act during a crisis and what steps to take after it is over. The recommendations given in the book are useful for businesses of any size and market niche. Frequency and Causes of Crises The Economy is a big roulette game Run uphill from a tsunami Substitution or destitution? Kinds of crises "Business Resection" or Ways to Cut Spending Take urgent action! Crisis as foothold for new victories Survival of the Most Adaptable and Nimble Beware of banking minefields Cheating the death of business Transcending Routine Products and Familiar Markets Thunderstorm not a conflagration Turf wars Pushing the boundaries Crises are Bulldozers of Change – Let’s Learn to Handle Them The Great Depression as disaster reference Loyal customers will be back Stay cool about the demand About the Author

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Bankruptcy is not death. It may seem hard to believe but bankruptcy can bring salvation. This book describes the rules of survival, the problems to be solved in preparation for bankruptcy, if it can no longer be avoided, and gives an understanding of the full range of extralegal measures. It also offers an insight into the safeguards, which are a tactic for building your future business – the survivor that is debt- and loan-free. The book is based on true events and the author’s own experience. Introduction Section 1. Mistakes Section 2. All of a sudden Section 3. Inevitability Section 4. Psychological tsunami Section 5. Centrifugal force Section 6. Contrived bankruptcy Section 7. Depression Section 8. Asceticism Section 9. Know thy friend Section 10. Know thy enemy Section 11. Immediately Section 12. No hurry Section 13. Slowly Section 14. As long as possible Section 15. Legal Section 16. Illegal Section 17. Of banks and bankruptcy Section 18. Live not die Section 19. From scratch About the author

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This book is about setting up your own business and what is the best way to start if you have made up your mind. Multiple tips from the author are illustrated by 25 years of experience and urge the reader to perform gap analysis if you are in business and contain recommendations on avoiding typical mistakes or misconceptions found in American books, and dispel the myths that armchair business wizards create. Preface Start-up money. Not the most important thing in business One of a hundred From a leader to an entrepreneur Being a “composer” Are you an entrepreneur or a manager? How to manage the first profits Gold weight The two faces of credit services A business partner: help or burden? Hired workers: make or buy Forming a team Down with the revolutionaries When people are leaving you Branding – a huge deceit or solid security? Business jackals On family and friends in business About the author

Аннотация

Alexander Suvorov, Russian military general, is known to have spoken seven languages, including Turkish and Finnish, was an expert in military history, a brilliant mathematician, and never lost a single battle.Some ideas of the famous general will be considered in this book through the prism of the business environment. I hope that entrepreneurs will appreciate the parallels drawn and will learn a lot of useful lessons from Suvorov’s covenants.

Аннотация

About the book. This book by the Russian entrepreneur is about setting up your own business and what is the best way to start if you have made up your mind. Multiple tips of the author are illustrated by 25 years of experience and urge the reader to perform gap analysis if you are in the business and contain recommendations on avoiding typical mistakes or misconceptions found in American books, and dispel the myths that armchair business wizards create.