Publishing in partnership with Audible, Why We Can’t Sleep combines Calhoun’s own experiences with those of women she surveyed across the United States, allowing for an anecdotal, easily-digestible analysis that is nonetheless hard-hitting and illuminating Why We Can’t Sleep evolved from Calhoun’s viral article on Oprah.com, which was shared over 230,000 times on Facebook in its first week alone. The article struck a chord with thousands of Gen X women approaching middle age, struggling against the undertow of aging, debt, divorce, and general dissatisfaction but with little insight as to why. The book expands on Calhoun’s analysis of the circumstances powering this Gen X crisis, and offers possible ways to smooth the midlife transition Though much has been written about the millennial and Boomer generations, Generation X is an often overlooked age group desperately in need of insight. Just as The Feminine Mystique by Betty Friedan, Passages by Gail Sheehy, and The Second Shift by Arlie Hochschild did for previous generations, Why We Can’t Sleep offers compassionate analysis and advice for this particular age group and its unique set of challenges We expect significant media attention for this book, and Calhoun is already well-practiced in book promotion and publicity; she has previously appeared on the Today Show and NPR, and written three Modern Love columns for the New York Times Ada is very connected in the music, lit and media worlds. She has fans and friends in Susan Orlean, Adam Horovitz of Beastie Boys, Carlene Bauer, Molly Ringwald, Cheryl Strayed, and Kathleen Hanna of Bikini Kill. We expect a lot of support for her and this book Calhoun’s first book, St. Marks is Dead , was a 2016 Independent Publisher Book Award winner and a best book of the year for Kirkus Reviews, Boston Globe, The Millions, New York Post, Brooklyn magazine, Amazon, and the Village Voice Her last book, Wedding Toasts I’ll Never Give (2017), was chosen as one of W Magazine’s top ten memoirs of the year and an Amazon book of the month for June In addition to her own books, Calhoun has also ghostwritten more than a dozen major celebrity books, including several New York Times bestsellers